VP, GM Digital & Social - Strategy & Growth

twentysix; New York (NY); Hybrid; GBP 123,000 - 148,000; Full time

Benefits offered by this job

Health care & wellness plans

401(k) Savings Plan

Unlimited paid time off

Family leave & well-being programs

Commuter benefits

Job summary

M Booth in New York City seeks a VP, GM Digital/Social to lead digital and social marketing initiatives and shape a broader strategy across clients. You will guide influencer programs and collaborate with cross-functional teams to deliver impactful campaigns.

You will mentor a large team, manage budgets, pursue new business, and ensure culture-forward ideas move the needle for our dynamic clientele.

Qualifications

• 10+ years of experience in digital marketing and leadership.
• Experience managing large teams and complex client engagements.
• Proven ability to develop and grow accounts and bring in new business.
• Strong strategic thinking across digital and social channels.

Responsibilities

• Execute digital/social strategies from concept to completion.
• Manage multiple clients across accounts.
• Lead new business opportunities from prospecting to pitching.
• Provide strong counsel to clients and internal teams.
• Develop social campaigns across digital, creative, and analytics.
• Collaborate with agency teams to meet client goals.
• Mentor and develop the team; oversee budget and profitability.
• Approve client SOWs and manage partnerships.
• Stay ahead of industry trends with proactive ideas.

Skills

Digital marketing leadership

Managing large teams

New business development

Strategic social strategy

Influencer campaigns

Paid social & analytics

Content strategy

Writing & presentation

Project management (Monday.com)

Tools

Monday.com

Job description

M Booth in New York City seeks a VP, GM Digital/Social to lead digital and social marketing initiatives and shape a broader strategy across clients. You will guide influencer programs and collaborate with cross-functional teams to deliver impactful campaigns.

You will mentor a large team, manage budgets, pursue new business, and ensure culture-forward ideas move the needle for our dynamic clientele.