SVP, Integrated Marketing & Growth Leader

Highwire; San Francisco (CA); Hybrid; USD 175,000 - 249,000; Full time

Benefits offered by this job

Competitive salary

Flexible hybrid work model

Generous vacation policy

401(k) matching

Medical, dental, vision coverage

Parental leave

Growth mindset stipend

Wellness program

Job summary

Highwire seeks a Senior Vice President, Integrated Marketing to lead growth, oversee cross-channel programs, and act as a trusted advisor to priority clients and internal teams. This role will shape Highwire’s integrated offerings and scale capabilities across insights, strategy, creative, and communications.

You should have 12+ years in integrated marketing or related leadership, a proven track record building teams and expanding client relationships, and a strong executive presence for

Qualifications

• 12+ years of experience in integrated marketing, brand strategy, communications, or marketing leadership, with significant agency experience.
• Experience leading integrated marketing functions or practice areas within an agency, including building capabilities, scaling teams, developing offerings, and establishing operating models.
• Demonstrated experience supporting enterprise, B2B, technology, or high-growth brands and developing integrated strategies that address complex business challenges.
• Strong track record of growing client relationships, expanding accounts, and serving as a trusted advisor to senior executives and marketing leaders.

Responsibilities

• Lead the growth and performance of integrated marketing programs across priority client accounts, driving measurable business impact, client value, and account expansion.
• Build, scale, and oversee Highwire’s integrated marketing function, including defining offerings, establishing best practices, developing capabilities, and building a high-performing team.
• Partner with the EVP, Integrated Solutions to productize integrated solutions and create scalable offerings that drive adoption across clients and the agency.
• Establish operational frameworks, processes, and tools that enable effective collaboration, efficient resource allocation, and seamless delivery across integrated initiatives.
• Partner with project management leadership to strengthen planning, execution, and workflow across integrated marketing programs.
• Drive new business growth by identifying opportunities, contributing to pitches, and developing integrated solutions that address client needs.
• Serve as a senior strategic advisor to clients, helping connect brand, communications, product marketing, and business objectives through integrated strategies.
• Lead collaboration across strategy, creative, insights, analytics, PR, social, paid, influencer, and account teams to deliver impactful, integrated campaigns.
• Translate audience insights, research, cultural trends, and business objectives into actionable strategies, campaigns, and communications programs.
• Partner with Creative and Strategy teams to develop compelling brand narratives, inspire breakthrough creative work, and deliver award-worthy campaigns.
• Own the operational performance, profitability, and effectiveness of integrated marketing initiatives, including establishing KPIs, OKRs, measurement frameworks, and reporting.
• Recruit, mentor, and develop talent across Integrated Marketing and Project Management while fostering a collaborative, high-performing culture.
• Identify emerging channels, technologies, and marketing trends to continuously evolve Highwire’s integrated marketing capabilities.
• Develop case studies, awards submissions, thought leadership, and agency marketing materials that demonstrate integrated success and elevate Highwire’s market position.

Job description

Highwire seeks a Senior Vice President, Integrated Marketing to lead growth, oversee cross-channel programs, and act as a trusted advisor to priority clients and internal teams. This role will shape Highwire’s integrated offerings and scale capabilities across insights, strategy, creative, and communications.

You should have 12+ years in integrated marketing or related leadership, a proven track record building teams and expanding client relationships, and a strong executive presence for