Subscription Growth Product Lead

500 WP Company LLC; Washington (District of Columbia); On-site; USD 120,000 - 199,000; Full time

Benefits offered by this job

Medical, dental and vision coverage

Pension and 401(k) match

Vacation and sick leave

Holidays and personal days

Parental leave

Mental health resources

Caregiver concierge services

Pet insurance

Free Post digital subscription

Leadership and career development

Job summary

The Washington Post is seeking a Senior Product Manager, Subscriptions to lead conversion and acquisition flows from a reader's first visit through registration, checkout, and onboarding. You will partner with the revenue science team to test offers and build roadmaps that convert readers into paying subscribers.

You will work closely with Engineering, Design, Analytics, Marketing, and QA to ship high-quality features and experiments, translating data into actionable product improvements for a

Qualifications

• 5+ years of product management in digital subscriptions.
• Experience improving conversion funnels or acquisition flows.
• Experience using data to inform decisions and run experiments.
• Comfort working with data science or analytics partners.
• Collaborative style and ability to build cross-functional relationships.
• Strong attention to detail in a fast-moving environment.
• Excellent communication across all levels of the company.
• Experience working with research and design teams for qualitative studies.

Responsibilities

• Own the roadmap for conversion and acquisition flows from first visit to onboarding.
• Develop strategies to move unknown users to known users and then to payers.
• Partner with the revenue science team on models and testing.
• Collaborate with subscriptions marketing to plan experiments and campaigns.
• Work with Engineering, Design, Marketing, Analytics, and QA to ship high quality products.
• Write clear requirements and prioritize features against acquisition and revenue goals.
• Use A/B testing to learn and apply improvements.

Skills

Subscriptions experience

Data-driven decisions

Experimentation

Cross-functional collaboration

Strong communication

Qualitative research

Media industry experience

Job description

The Washington Post is seeking a Senior Product Manager, Subscriptions to lead conversion and acquisition flows from a reader's first visit through registration, checkout, and onboarding. You will partner with the revenue science team to test offers and build roadmaps that convert readers into paying subscribers.

You will work closely with Engineering, Design, Analytics, Marketing, and QA to ship high-quality features and experiments, translating data into actionable product improvements for a