Senior Paid Media & Growth Strategist

The Washington Post; Washington (District of Columbia); On-site; USD 74,000 - 111,000; Full time

Benefits offered by this job

Free Post digital subscription

Medical, dental, and vision coverage

Pension and 401(k) match

Vacation and paid holidays

Parental leave (20 weeks)

Mental health resources

Caregiver concierge services

Pet insurance

Job summary

The Washington Post seeks a senior digital marketing specialist for the subscriptions marketing team. You will analyze data, shape paid media strategy across channels, and mentor teammates to drive subscriber growth and engagement.

Collaborate with analytics, editorial, and product teams to craft high‑impact campaigns, test creative, and deliver weekly performance updates. A strong background in social and search advertising, data visualization, and cross‑functional collaboration is essential.

Qualifications

• 4–5 years of experience in digital marketing, advertising, media, or publishing.

Responsibilities

• Collaborate with acquisition, engagement & retention, analytics, finance, engineering, and brand marketing teams to identify synergies for paid media support and scale growth opportunities against key goals.

Skills

Paid media

Social ads

Search ads

Data analysis

Audience building

Collaboration

Education

Bachelor's degree

Tools

Tableau

Google Sheets

Job description

The Washington Post seeks a senior digital marketing specialist for the subscriptions marketing team. You will analyze data, shape paid media strategy across channels, and mentor teammates to drive subscriber growth and engagement.

Collaborate with analytics, editorial, and product teams to craft high‑impact campaigns, test creative, and deliver weekly performance updates. A strong background in social and search advertising, data visualization, and cross‑functional collaboration is essential.