Strategy Director: Brand, Design & Innovation

Craft; New York (NY); On-site; USD 225,000 - 250,000; Full time

Job summary

Craft in New York is seeking a Head of Strategy or Senior Strategy Director to lead strategy across brand, design and innovation, translating research into creative direction. You’ll own work that makes up about 20% of agency revenue, including innovation, white space identification, territory building and client roadmapping.

The role is highly live: you’ll run client and internal workshops, command the pitch room, and tell emotionally engaging stories.

Qualifications

• Head of Strategy or Senior Strategy Director from a brand design or branding consultancy.
• Experience leading strategy across brand, design and innovation.
• Strong live presenting and storytelling; ability to run client workshops.
• Mentor junior strategists and contribute to growth of the practice.

Responsibilities

• Lead strategy across brand, design and innovation and translate research into creative direction.
• Own work that makes up about 20% of agency revenue: innovation, white space identification and client roadmapping.
• Moderate qualitative research with confidence; read briefs and pivot in live settings.
• Mentor an Associate Strategy Director and shape how the practice grows.
• Report to the CEO and join the senior leadership team.

Job description

Craft in New York is seeking a Head of Strategy or Senior Strategy Director to lead strategy across brand, design and innovation, translating research into creative direction. You’ll own work that makes up about 20% of agency revenue, including innovation, white space identification, territory building and client roadmapping.

The role is highly live: you’ll run client and internal workshops, command the pitch room, and tell emotionally engaging stories.