Strategist: Financial Services Growth & Client Strategy

Perkins Coie LLP; Los Angeles (CA); On-site; USD 124,000 - 191,000; Full time

Benefits offered by this job

Annual bonus

401(k) plan

Health insurance

Dental insurance

Vision insurance

Paid time off

Parental leave

Holidays

Family care benefits

Job summary

Ashurst Perkins Coie US LLP is seeking a Strategist to support the development and execution of strategic marketing and business development initiatives for the Financial Services Sector in Los Angeles. The role partners with sector leaders to translate priorities into actionable campaigns, client engagement strategies, and revenue opportunities.

You will mentor team members, sponsor cross-practice initiatives, and use market research and performance data to drive measurable results in a

Qualifications

• Eight years of experience in legal or professional services marketing, business development, or strategy.
• Bachelor's degree.
• Proven ability to support strategic planning and execution for practice groups, industry teams, or comparable business units.
• Strong business acumen and analytical skills, including the ability to interpret data, distill complex information, and translate insights into actionable recommendations.
• Excellent written and verbal communication skills, with the ability to build relationships and influence stakeholders across teams and organizational levels.
• Strong organizational and project management skills, with the ability to manage multiple priorities, deadlines, and cross-functional initiatives.
• Experience collaborating with senior stakeholders, mentoring colleagues, and contributing to team development in a professional, client-focused environment.
• Proficiency in Microsoft Office applications and familiarity with marketing technology platforms, reporting tools, and data analysis.
• An adaptable, proactive approach with a growth mindset and a commitment to continuous improvement in a dynamic, fast-paced environment.
• Ability to travel as needed.

Responsibilities

• Contribute to the development and lead the execution of annual marketing and business development plans for the Financial Services Sector, including budgets, strategic priorities, and growth objectives.
• Translate sector goals into actionable marketing initiatives with defined deliverables, timelines, and key performance indicators, including annual event priorities aligned with target clients and prospects.
• Partner with sector leaders to provide strategic recommendations informed by market research, client feedback, and competitive intelligence.
• Serve as an advisor to lawyers, providing guidance on marketing opportunities, client engagement strategies, and business development priorities.
• Monitor developments across the financial services industry, identifying emerging trends, competitive activity, and opportunities to strengthen the firm’s market position.
• Manage the development of sector-focused thought leadership, targeted campaigns, and client-facing events in collaboration with sector and practice leadership.
• Support business development and pursuit strategies for financial services clients and prospects, including pitch and proposal development and responses to RFPs and RFIs.
• Identify opportunities for cross-practice and cross-sector collaboration to expand client relationships and generate new business opportunities.
• Collaborate with Marketing colleagues and business services teams to deliver cohesive, integrated, and effective marketing initiatives.
• Encourage knowledge sharing across the practices and sectors serving financial services clients to strengthen collaboration and identify opportunities.
• Incorporate Voice of the Client insights, market intelligence, and competitive research into strategic planning and marketing execution.
• Track and report on key performance metrics, return on investment, and progress toward strategic goals, recommending adjustments based on data, client feedback, and business outcomes.
• Mentor and guide Specialists and other team members, supporting professional development and fostering a high-performing, client-focused environment.
• Adopt and promote marketing technologies and tools to improve operational efficiency, enhance client value, and support continuous improvement.
• Perform other duties as assigned and maintain availability during scheduled working hours and as needed.

Education

Bachelor's degree

Tools

Salesforce

Foundation

Job description

Ashurst Perkins Coie US LLP is seeking a Strategist to support the development and execution of strategic marketing and business development initiatives for the Financial Services Sector in Los Angeles. The role partners with sector leaders to translate priorities into actionable campaigns, client engagement strategies, and revenue opportunities.

You will mentor team members, sponsor cross-practice initiatives, and use market research and performance data to drive measurable results in a