Strategic Sales Enablement & Market Intelligence Lead

VITRONIC Machine Vision; Rockville (MD); On-site; USD 100,000 - 140,000; Full time

Benefits offered by this job

Health, Dental, Vision coverage

Retirement plan: Simple IRA & Roth IRA

Short-Term Disability

Paid Vacation and Sick Days

Job summary

VITRONIC Machine Vision Inc. seeks a Sales Support & Market Intelligence Manager – Automated Traffic to empower the sales team with data-driven insights, compelling proposals, and competitive positioning in municipal and government projects.

You will develop high-quality sales materials, coordinate responses to RFPs/RFIs/RFQs, maintain dashboards, and collaborate with product, engineering and legal teams to align messaging with market needs. Willingness to travel.

Qualifications

• Bachelor’s degree or equivalent work experience.
• Minimum 5 years sales experience, with 2 years in Public Safety, ITS, or Automated Traffic Enforcement sector.
• Proven track record of securing large government contracts and managing multi-million dollar accounts.
• Strong understanding of governmental procurement processes, RFP management, and compliance frameworks.
• Exceptional communication, negotiation, and stakeholder management skills.

Responsibilities

• Provide day-to-day support to the sales team across the full sales cycle, from lead qualification through contract award.
• Develop and maintain high-quality sales materials, including presentations, proposals, case studies, and ROI models.
• Coordinate with sales and the bid manager to support responses to RFPs, RFIs, and RFQs, ensuring compliance with government procurement requirements.
• Maintain and improve proposal content libraries and standardized response templates.
• Assist with pipeline tracking, forecasting, and CRM data management.
• Conduct in-depth research on market trends, customer needs, regulatory changes, and funding opportunities in automated traffic enforcement.
• Monitor and analyze competitor solutions, pricing strategies, partnerships, and contract wins/losses.
• Produce regular intelligence reports, dashboards, and executive briefings.
• Identify new market opportunities, geographic expansion areas, and emerging technologies.
• Perform win/loss analysis with the sales team to identify key drivers of sales performance.
• Support territory planning, account targeting, and market segmentation using data-driven insights.
• Collaborate with sales leadership to refine go-to-market strategies and messaging.
• Provide actionable recommendations to improve sales effectiveness and positioning.
• Work closely with product management, engineering, legal, finance, and operations teams to support deal development and execution.
• Ensure alignment between sales strategy, product capabilities, and market demands.
• Support internal communication of market trends and customer insights.
• Develop dashboards and reporting tools to track sales performance, market activity, and competitive positioning.
• Ensure data quality, consistency, and accessibility for decision-making.

Skills

Communication

Negotiation

Stakeholder management

Data-driven decision making

Travel willingness

Education

Bachelor’s degree in Business/related field

Tools

CRM systems (Salesforce)

Microsoft Office / Excel

RFP management tools

Job description

VITRONIC Machine Vision Inc. seeks a Sales Support & Market Intelligence Manager – Automated Traffic to empower the sales team with data-driven insights, compelling proposals, and competitive positioning in municipal and government projects.

You will develop high-quality sales materials, coordinate responses to RFPs/RFIs/RFQs, maintain dashboards, and collaborate with product, engineering and legal teams to align messaging with market needs. Willingness to travel.