Strategic PMM — Application Networking (Cloud)

Amazon Inc.; Santa Clara (CA); On-site; USD 131,000 - 176,000; Full time

Job summary

Amazon Web Services (AWS) seeks a Technical Product Marketing Manager for Application Networking. You will translate complex cloud solutions into customer value, influence product strategy, and own launch programs across the Networking portfolio.

You will craft compelling content, explain use cases to customers, and partner with engineering to shape product vision while driving awareness, adoption, and retention in a fast-growing business area.

Qualifications

• Experience in content writing.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience using data and metrics to drive improvements.
• Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs.
• Experience with customer segmentation, profiling, and targeting.

Responsibilities

• Partner with product management and GTM teams to develop product positioning and messaging.
• Create and own positioning and messaging that clearly articulates value propositions to customers.
• Analyze and synthesize market data from multiple sources to identify product opportunities and shape product strategy.
• Lead product launch strategies and associated plans, including naming, target audience definition, and marketing channels.
• Develop technical content including presentations, demonstrations, and reference architectures that educate customers on AWS Application Networking.
• Represent AWS as a technical evangelist in executive briefings, industry events, and analyst interactions.
• Drive field enablement strategies to support product launches, campaigns, and customer success.
• Align with technical and business leaders on primary Networking use cases and define best practice architectures.

Skills

Content writing

Marketing programs

Data analysis

Job description

Amazon Web Services (AWS) seeks a Technical Product Marketing Manager for Application Networking. You will translate complex cloud solutions into customer value, influence product strategy, and own launch programs across the Networking portfolio.

You will craft compelling content, explain use cases to customers, and partner with engineering to shape product vision while driving awareness, adoption, and retention in a fast-growing business area.