Strategic Marketing Lead for Brand Growth

Guaranty Bank & Trust; Mount Pleasant (TX); Vor Ort; USD 90.000 - 130.000; Vollzeit

Benefits dieser Stelle

Medical, dental, vision benefits

401(k) and Profit-Sharing plans

Paid time off

Zusammenfassung

Guaranty Bank & Trust is seeking a Marketing Manager to lead marketing initiatives across multiple locations, ensuring brand consistency and customer engagement. The role oversees a marketing team, aligns activities with business objectives, and fosters collaboration to deliver innovative campaigns.

The ideal candidate brings banking experience, strong analytics, and deep knowledge of digital and print marketing, with ability to travel up to 40% as needed.

Qualifikationen

• Bachelor’s degree in Marketing or relevant field (or related experience).
• Minimum 5+ years in a marketing department or related position and experience.
• 1–3 years of management experience preferred.

Aufgaben

• Lead multi-unit marketing teams and establish priorities; monitor project completion.
• Develop and implement marketing strategies across social, digital, events, and PR.
• Manage department budget planning and monitor spending; oversee campaigns and promotions.
• Ensure brand consistency across channels and locations; review collateral and sponsorship materials.
• Provide analytics on ROI and lead generation; report to Marketing Committee.

Kenntnisse

Leadership

Banking experience

Travel up to 40%

Analytical skills

Marketing platforms

Communication skills

Team coaching

Brand management

Ausbildung

Bachelor’s degree in Marketing or relevant field

Jobbeschreibung

Guaranty Bank & Trust is seeking a Marketing Manager to lead marketing initiatives across multiple locations, ensuring brand consistency and customer engagement. The role oversees a marketing team, aligns activities with business objectives, and fosters collaboration to deliver innovative campaigns.

The ideal candidate brings banking experience, strong analytics, and deep knowledge of digital and print marketing, with ability to travel up to 40% as needed.