Strategic Marketing Generalist — Growth & Insights

U.S. Bank; Cincinnati (OH); On-site; USD 86,000 - 102,000; Full time

Benefits offered by this job

Healthcare (medical, dental, vision)

Life insurance

Disability insurance

Paid vacation

Paid holidays

Retirement plan

Adoption assistance

Sick leave accruals

Job summary

U.S. Bank is seeking a marketing-focused professional to drive strategy and sales support for assigned products. You will collaborate with sales and technical teams to develop and deliver marketing plans, conduct market research, and identify opportunities for product enhancements.

The role emphasizes strong analytical skills, advanced marketing knowledge, and excellent communication. Location expectations require working from a U.S. Bank location several days per week.

Qualifications

• Bachelor's degree or equivalent work experience.
• 6–8 years of experience in marketing or related field.
• Advanced knowledge of marketing and sales strategies.
• Excellent verbal and written communication skills.
• Strong analytical and research skills.

Responsibilities

• Recommend and implement marketing and strategic sales support for assigned product.
• Develop strategies and goals for product marketing, including market direction, pricing and cost planning.
• Design and deliver sales and marketing plans and presentations.
• Collaborate with sales and technical teams on marketing programs.
• Identify opportunities for new products or enhancements.

Skills

Advanced marketing strategies

Verbal and written communication

Advertising and new business

Analytical and research skills

Education

Bachelor's degree or equivalent

Job description

U.S. Bank is seeking a marketing-focused professional to drive strategy and sales support for assigned products. You will collaborate with sales and technical teams to develop and deliver marketing plans, conduct market research, and identify opportunities for product enhancements.

The role emphasizes strong analytical skills, advanced marketing knowledge, and excellent communication. Location expectations require working from a U.S. Bank location several days per week.