Strategic Market Growth Lead, Heat Transfer Fluids

Eastman Chemical Company

Kingsport (TN)

On-site

USD 110,000 - 150,000

Full time

13 days ago

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Benefits offered by this job

Comprehensive medical, prescription-dr
401(k) with company match
Eleven paid holidays, one personal day
Mentorship and leadership programs

Job summary

Eastman Chemical Company, based in Kingsport, TN, is seeking a Market Development Manager for its Specialty Fluids division, focusing on Heat Transfer Fluids. You will develop and execute strategic marketing initiatives to drive growth, map addressable markets, and lead front-end innovation from idea to concept with solid market research.

Collaborating with Sales and cross-functional partners, you’ll manage Stage-Gate projects via the EBME framework, craft value propositions and Economic Value

Qualifications

  • Bachelor's degree in Science, Engineering, Business, Marketing, or related field.
  • 8+ years in engineering, marketing, business development, product management, or commercial roles.
  • Experience identifying and commercializing growth opportunities in B2B environments.
  • Experience in heat transfer fluids or related markets preferred.

Responsibilities

  • Assess markets, applications, customers, and value chains to identify growth opportunities and unmet needs.
  • Develop and maintain addressable market/application maps.
  • Lead front-end innovation; idea to Concept (I2C) innovation development platform using strong market research.
  • Manage Stage-Gate projects from opportunity identification through commercialization and post-launch review using the EBME framework.
  • Develop market activation plans, value propositions, Economic Value Estimates in partnership with relevant teams.
  • Work with Sales to advance leads and convert opportunities into commercial wins.

Skills

Market development
Strategic marketing
Project management
Cross-functional collaboration
Market research
Analytical thinking
Communication
English proficiency

Education

Bachelor's degree (Science/Engineering/Business/Marketing)
MBA in strategic marketing or business

Tools

SAGE

Job description

Eastman Chemical Company, based in Kingsport, TN, is seeking a Market Development Manager for its Specialty Fluids division, focusing on Heat Transfer Fluids. You will develop and execute strategic marketing initiatives to drive growth, map addressable markets, and lead front-end innovation from idea to concept with solid market research.

Collaborating with Sales and cross-functional partners, you’ll manage Stage-Gate projects via the EBME framework, craft value propositions and Economic Value

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