Strategic Government Marketing Lead

OpenAI; Washington (District of Columbia); Hybrid; USD 150,000 - 210,000; Full time

Job summary

OpenAI is seeking a Government Marketing Manager to lead campaigns and programs for OpenAI for Government. You will translate complex technology and policy priorities into clear, compelling stories for public servants and institutions, driving awareness, engagement, and pipeline across paid, owned, and earned channels.

The role demands experience with government entities, strong strategic judgment, and the ability to coordinate cross-functional teams to move programs from brief through launch

Qualifications

• 8+ years in integrated marketing, communications, brand storytelling, public affairs, advertising agencies, or related field, incl. 3+ years in integrated/campaign-focused role.
• Experience with government or government entities, policymakers, or public-sector partners in the US or internationally.
• Track record of differentiated positioning and credible stories connecting needs with mission outcomes.
• Proven success leading campaigns, product launches, partnerships, events, and security/compliance milestones in government ecosystems.
• Ability to translate technical products and security concepts for diverse audiences.
• Strong stakeholder alignment and executive influence while navigating policy, security, and competitive considerations.
• Comfort operating in a fast-moving environment and adapting plans as priorities change.

Responsibilities

• Build the OpenAI for Government narrative and brand aligned with the OpenAI mission.
• Create a Government Storytelling Engine to source and refresh stories, use cases, and quotes for multiple channels.
• Lead marketing plans for government-relevant product releases, milestones, partnerships, and events.
• Shape OpenAI for Government’s presence at conferences, summits, and public events with internal teams.
• Develop campaigns for priority government audience segments and reusable government content.
• Lead joint campaigns with strategic partners and align go-to-market plans.
• Maintain government-focused demos with Government Solutions Engineering.
• Drive pipeline and thought leadership while defining success metrics and optimizing performance.
• Coordinate cross-functional teams across Government, Global Affairs, Communications, Product, Legal, Policy, and agencies.

Skills

Integrated Marketing

Government Marketing

Brand Storytelling

Campaign Management

Stakeholder Management

Content Creation

Public Affairs

Technology Fluency

Communication

Job description

OpenAI is seeking a Government Marketing Manager to lead campaigns and programs for OpenAI for Government. You will translate complex technology and policy priorities into clear, compelling stories for public servants and institutions, driving awareness, engagement, and pipeline across paid, owned, and earned channels.

The role demands experience with government entities, strong strategic judgment, and the ability to coordinate cross-functional teams to move programs from brief through launch