Strategic General Sales Manager - Data-Driven Powersports Growth

ridenowpowersports; Daytona Beach (FL); On-site; USD 85,000 - 130,000; Full time

Benefits offered by this job

Healthcare

Dental insurance

Vision insurance

Employee discounts

Commission-based pay

Job summary

RideNow Powersports - Daytona Beach is seeking a high-performing General Sales Manager to lead our dealership's sales operations. This role requires strategic leadership to scale performance, improve customer experiences, and drive profitability across the sales cycle.

You will coach a team of sales professionals, implement data-driven strategies, manage inventory and merchandising, oversee CRM and pipeline, and collaborate with Service and Parts to achieve dealership goals.

Qualifications

• 5+ years of sales management in a high-volume dealership environment.
• Proven track record of exceeding sales targets and leading high-performance teams.
• Deep understanding of deal structuring, finance products, inventory control, and pipeline management.
• Experience with CRM systems and dealership sales software (e.g., DealerSocket, VAuto, Lightspeed, CDK, or similar).

Responsibilities

• Lead and coach a team of sales professionals to meet targets.
• Implement data-driven strategies to grow unit volume, profitability, and customer satisfaction.
• Manage the sales lifecycle from lead generation to final delivery for an exceptional customer experience.
• Recruit, onboard, and develop top sales talent with a focus on performance and product knowledge.
• Monitor inventory levels and vehicle merchandising in coordination with purchasing and operations.
• Actively manage the sales pipeline and CRM to ensure follow-up, lead conversion, and timely deal closures.
• Serve as the escalation point for customer issues, ensuring fast and fair resolution that protects the brand and the dealership.
• Collaborate cross-functionally with Service and Parts to drive dealership success.
• Stay current on industry trends, OEM programs, product updates, and competitive activity.

Skills

Sales leadership

Data-driven sales

CRM proficiency

Deal structuring

Inventory management

Team development

Customer service

Tools

DealerSocket

VAuto

Lightspeed

CDK

Job description

RideNow Powersports - Daytona Beach is seeking a high-performing General Sales Manager to lead our dealership's sales operations. This role requires strategic leadership to scale performance, improve customer experiences, and drive profitability across the sales cycle.

You will coach a team of sales professionals, implement data-driven strategies, manage inventory and merchandising, oversee CRM and pipeline, and collaborate with Service and Parts to achieve dealership goals.