Strategic Director, Pro AV & HTV Channel Sales

Samsung Electronics America; New York (NY); Hybrid; USD 180,000 - 280,000; Full time

Benefits offered by this job

Medical

Dental

Vision

Life Insurance

401(k)

Employee Purchase Program

Tuition Assistance

Paid Time Off

Student Loan Program

Wellness Incentives

Job summary

Samsung Electronics America is seeking a strategic, results‑oriented Director of Channel Sales to lead relationships with ProAV and HTV Channel Partners in the US. You will manage a team of Channel Account Managers across a broad Display portfolio including digital signage, LED, monitor screens, and software solutions.

The ideal candidate has 12+ years in B2B channel sales, deep channel experience, and a proven ability to drive revenue growth through joint go‑to‑market plans and executive

Qualifications

• Bachelor’s Degree with 12+ years of experience in B2B channel.
• Deep understanding of the ProAV and HTV Channel Partner business model, sales motion, and culture is highly preferred.
• Proven track record of managing channel partner relationships and delivering revenue growth.
• Exceptional leadership and communication skills.
• Experience developing joint go‑to‑market strategies and executing through indirect sales.
• Strong analytical and negotiation skills.
• Experience using CRM software (SalesForce.com preferred).

Responsibilities

• Account Leadership: Serve as the primary executive contact and strategic leader for the Channel partnerships.
• Sales Management: Lead a sales team and grow revenue of our B2B display portfolio including digital signage, LED, desktop monitors, HTV and software and solutions.
• Revenue Growth: Own and exceed revenue and profitability targets through effective sales planning, pipeline management, and forecast accuracy.
• Partner Development: Build and nurture relationships with key stakeholders including executive leadership, sales leaders, and key partner resources.
• Joint Business Planning: Develop and execute annual business plans that align with Samsung’s sales priorities, product launches, and marketing strategies.
• Cross-Functional Collaboration: Partner closely with Samsung product teams, marketing, operations, supply chain, and finance to support our Channel Partners with the tools, training, and programs needed to succeed.
• Program Execution: Drive execution of joint marketing campaigns, sales incentives, and enablement programs to increase Samsung share of wallet.
• Data & Reporting: Analyze sell-through performance, identify gaps or opportunities, and use data‑driven insights to align strategy and execution.
• Field Engagement: Oversee alignment between Samsung and Channel Partner field sales teams across regions to drive co‑selling initiatives and end‑user engagement.

Skills

Leadership

Communication

Negotiation

Analytical skills

Sales strategy

Education

Bachelor’s Degree required

Tools

Salesforce.com

Job description

Samsung Electronics America is seeking a strategic, results‑oriented Director of Channel Sales to lead relationships with ProAV and HTV Channel Partners in the US. You will manage a team of Channel Account Managers across a broad Display portfolio including digital signage, LED, monitor screens, and software solutions.

The ideal candidate has 12+ years in B2B channel sales, deep channel experience, and a proven ability to drive revenue growth through joint go‑to‑market plans and executive