Strategic Communications Lead – Internal & External

PPL Corporation; Allentown (Lehigh County); On-site; USD 65,000 - 90,000; Full time

Job summary

PPL Electric Utilities, based in Allentown, PA, seeks a communications professional to support strategic internal and external initiatives. The role focuses on shaping messaging that aligns with regulatory and operational priorities and strengthens the company’s overall brand.

You will manage content across channels, collaborate with cross-functional teams, and act as a spokesperson when needed to protect and enhance the organization’s reputation.

Qualifications

• Bachelor's degree in journalism, communications, public relations, marketing or related field.
• 2+ years in strategic communications or PR, preferably in regulated industry.
• Proven ability to develop integrated communications strategies.
• Strong writing, editing, and presentation skills; media relations experience.
• Experience with digital, social media, and internal/external communications.

Responsibilities

• Support planning and execution of integrated communications campaigns.
• Advise cross-functional teams on messaging and tactics.
• Develop content strategies for web, social, media, and internal platforms.
• Provide writing for internal and external communications, and news/features.
• Serve as spokesperson and media contact when needed.
• Contribute to editorial planning and content ideas across channels.
• Build relationships with management and employees to improve communications.
• Assist in crisis communications and on-call rotation.
• Perform other duties as assigned.

Skills

Writing

Media relations

Strategic communication

Digital communications

Stakeholder engagement

Education

Bachelor's degree

Job description

PPL Electric Utilities, based in Allentown, PA, seeks a communications professional to support strategic internal and external initiatives. The role focuses on shaping messaging that aligns with regulatory and operational priorities and strengthens the company’s overall brand.

You will manage content across channels, collaborate with cross-functional teams, and act as a spokesperson when needed to protect and enhance the organization’s reputation.