Strategic Advertising Account Manager Digital/Programmatic

Snap; New York (NY); On-site; USD 90,000 - 130,000; Full time

Job summary

Snap Inc is seeking an Account Manager to join our global Small and Medium Customers (SMC) organization. You will build and grow relationships with key clients and agency partners, driving performance and ROI across Snapchat campaigns.

You will partner with account executives and creative strategists throughout the RFP process, dive into campaign data, and guide KPI-driven measurement strategies while educating brands on Snap's products and best practices.

Qualifications

• BS/BA degree in business, communications, marketing, or related area.
• 3+ years proven experience taking complex data and evaluating success metrics to create data stories that drive campaign performance.
• 3+ years working with clients to understand brand strategy, product attributes, main competitors, and major issues facing their business while performing in-depth data analysis.
• Experience in the digital media industry with focus on performance and brand marketing, ad-tech, programmatic RTB or related field.

Responsibilities

• Build, manage, and grow relationships with key clients and agency partners to achieve performance that exceeds expectations.
• Partner with account executives and creative strategists to develop innovative, insight-driven campaigns on Snapchat.
• Manage projects involving cross-functional collaboration and complex work streams.
• Dive into campaign performance data, guide KPI-driven measurement strategies, and identify upsell opportunities.
• Educate brands on Snap's products and best practices and advise on campaign optimizations.
• Increase adoption of Snap's self-service platform and auction-based tools with ongoing technical support.

Skills

Advertising metrics

Biddable media knowledge

Excel

PowerPoint

Communication

Project management

Cross-functional collaboration

Data analysis

Education

BS/BA in business/communications/marketing

Tools

Excel

PowerPoint

Job description

Snap Inc is seeking an Account Manager to join our global Small and Medium Customers (SMC) organization. You will build and grow relationships with key clients and agency partners, driving performance and ROI across Snapchat campaigns.

You will partner with account executives and creative strategists throughout the RFP process, dive into campaign data, and guide KPI-driven measurement strategies while educating brands on Snap's products and best practices.