Store Assistant General Manager — Lead Team & Service

Golf & Tennis Pro Shop, Inc. d/b/a PGA TOUR Superstore; Richmond (VA); On-site; USD 60,000 - 69,000; Full time

Job summary

Golf & Tennis Pro Shop, Inc. d/b/a PGA TOUR Superstore is seeking an Assistant General Manager (AGM) to lead store operations and team development in Richmond, VA. The AGM will partner with the GM and SSC leaders to drive store goals, optimize customer experience, and ensure compliance with standards.

The role emphasizes coaching Managers, leveraging data for decisions, and delivering world-class service while managing labor and inventory to maximize store performance.

Qualifications

• Strong communication and interpersonal skills.
• Ability to forecast business needs and develop solutions.
• Basic computer skills with MS Office proficiency.
• Ability to manage conflicts and hold others accountable.
• Solid business acumen with P&L awareness.
• Organize multiple priorities to meet objectives.
• Leads by example and upholds customer service standards.
• GED or high school diploma required.
• 3+ years in sales/management or people development; college degree preferred.

Responsibilities

• Build and develop a team of Managers focused on customer service and store presentation.
• Understand business reporting and customer insights to drive improvements.
• Coach and empower Managers to use data for decision making.
• De-escalate negative customer experiences and support staff to resolve issues.
• Ensure compliance with merchandising and operations standards across the store.

Skills

Communication

Analytical

Accountability

Leadership

Organization

Business Acumen

Experience

Education

GED or high school diploma

Tools

Microsoft Office

Outlook

Job description

Golf & Tennis Pro Shop, Inc. d/b/a PGA TOUR Superstore is seeking an Assistant General Manager (AGM) to lead store operations and team development in Richmond, VA. The AGM will partner with the GM and SSC leaders to drive store goals, optimize customer experience, and ensure compliance with standards.

The role emphasizes coaching Managers, leveraging data for decisions, and delivering world-class service while managing labor and inventory to maximize store performance.