Spirits Market Growth Specialist – Boston

Inspira and Enthuse; Boston (MA); On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

Full benefits (Medical, Dental, Vision

401k with match

PTO

Job summary

Inspira, Boston-based, is seeking a Market Development Specialist to act as the in-market representative for the spirit portfolio in a defined territory. You will expand distribution, increase portfolio presence, and build influential trade relationships to drive sustainable growth.

Working with distributor partners, accounts, and trade stakeholders, you will use data and local insights to identify opportunities, develop account plans, and execute initiatives.

Qualifications

• Bachelor's degree preferred.
• 3-4 years of beverage alcohol, hospitality, field sales, distributor, broker, or related commercial experience.
• Strong understanding of the three-tier system and beverage alcohol landscape.
• Existing relationships within the local trade community preferred.
• Demonstrated ability to influence, sell, and build relationships.
• Strong analytical and problem-solving skills with the ability to utilize data to identify opportunities and drive action.
• Excellent verbal, written, and presentation skills.
• Self-starter with an entrepreneurial mindset.
• Ability to work flexible hours, including evenings and weekends as business needs require.
• Must reside within assigned market and possess a valid driver's license.
• Manage administrative tasks with attention to meeting agency compliance guidelines and standards

Responsibilities

• Drive distribution growth across a focused set of priority brands.
• Identify and secure new placement opportunities within target accounts.
• Increase menu presence, feature activity, back-bar visibility, and account penetration.
• Partner with distributor teams to influence account decisions and accelerate growth opportunities.
• Utilize sales data, market intelligence, and local insights to identify opportunities and prioritize efforts.
• Develop account-specific recommendations and action plans designed to improve performance.
• Execute against core portfolio priorities, including designated focus brands, seasonal initiatives and/or market-specific opportunities.
• Manage a defined universe of priority on premise accounts within an assigned market.
• Build and maintain relationships with operators, bartenders, beverage directors, retail buyers, and distributor personnel.
• Establish and grow a core group of high-value accounts that drive long-term market impact.
• Serve as a trusted advisor and portfolio advocate within the local trade community.
• Conduct regular account visits and maintain consistent follow-up against identified opportunities.
• Deliver product education and training to trade and distributor partners.
• Build awareness, advocacy, and recommendation within the trade community.
• Support distributor education efforts and local selling initiatives.
• Identify opportunities to strengthen portfolio relevance and visibility within market.
• Execute local programming, events, and activation initiatives that support commercial objectives.
• Analyze sales performance, distribution data, and account trends to identify opportunities and gaps.
• Monitor competitive activity and emerging market dynamics.
• Capture and communicate account feedback, market insights, and business recommendations.
• Maintain accurate reporting and KPI tracking.
• Provide actionable recommendations designed to improve market performance and accelerate growth.
• Participate in quarterly market blitzes and concentrated growth initiatives.
• Support priority business needs, distributor mandates, market launches, and portfolio priorities.
• Travel as needed to support regional and national initiatives (less than 25% of time).
• Collaborate across markets to maximize impact and share best practices

Skills

Field sales

Relationship building

Analytical skills

Verbal communication

Driver's license

Self-starter

Education

Bachelor's degree

Job description

Inspira, Boston-based, is seeking a Market Development Specialist to act as the in-market representative for the spirit portfolio in a defined territory. You will expand distribution, increase portfolio presence, and build influential trade relationships to drive sustainable growth.

Working with distributor partners, accounts, and trade stakeholders, you will use data and local insights to identify opportunities, develop account plans, and execute initiatives.