Social Media Lead – Crypto & Trading Platform

Kraken; New York (NY); Vor Ort; USD 90.000 - 150.000; Vollzeit

Zusammenfassung

Kraken is seeking a dynamic social/content specialist to craft platform-native content for Kraken Pro on X, Telegram, and more. You will spot trends, translate updates into engaging narratives, and actively engage with the community to foster meaningful conversations.

You will manage a continuous content calendar, coordinate approvals, and measure performance while collaborating with Legal/Comms to ensure compliant messaging across regions.

Qualifikationen

• 3+ years in social or content, fintech, crypto, or trading.
• Exceptional portfolios preferred over resumes.
• Strong writing, editing, and communication skills.
• Creative, detail-oriented, and able to craft on-brand narratives.

Aufgaben

• Craft platform-native content for X, Telegram, and beyond for Kraken Pro.
• Identify trends and craft timely, on-brand content across CT/FinTwit.
• Engage with the Kraken Pro audience; respond, quote, poll, meme, and converse.
• Maintain an always-on content calendar; route for approvals and publish.
• Translate product/news into clear, compelling narratives; measure performance.

Kenntnisse

Social content

Content creation

Brand storytelling

Fast-paced writing

Community engagement

Copywriting

Tools

Figma

CapCut

Jobbeschreibung

Kraken is seeking a dynamic social/content specialist to craft platform-native content for Kraken Pro on X, Telegram, and more. You will spot trends, translate updates into engaging narratives, and actively engage with the community to foster meaningful conversations.

You will manage a continuous content calendar, coordinate approvals, and measure performance while collaborating with Legal/Comms to ensure compliant messaging across regions.