Social Media Lead for Pro Trader Community

CryptoproNetwork; United States; On-site; USD 90,000 - 130,000; Full time

Job summary

Kraken Pro is seeking a Social Media Lead to own and grow its open finance social channels. You will craft scroll-stopping content, react to trends, engage with the community, and translate product updates into compelling narratives.

You’ll work closely with Legal/Comms to ensure compliant messaging across regions and measure growth, iterating with data-driven insights. 3+ years in social or fintech content preferred; you move fast but plan for long-term impact.

Qualifications

• 3+ years in social or content roles, fintech/crypto preferred.
• Exceptional writing and storytelling skills.
• Ability to work fast and under pressure with quick approvals.
• Experience creating platform-native content for X and beyond.
• Strong analytics mindset and willingness to experiment.

Responsibilities

• Create platform-native content for Kraken Pro across X and other networks.
• Engage with community and foster conversations.
• Maintain a consistent content calendar and approvals workflow.
• Translate product updates into compelling narratives.
• Track growth, performance, and iterate based on data.
• Ensure messaging is compliant across regions with legal/comms.

Skills

Social media

Content creation

Writing

Editing

Communication

Fintech/crypto

Speed under pressure

Tools

Figma

CapCut

Job description

Kraken Pro is seeking a Social Media Lead to own and grow its open finance social channels. You will craft scroll-stopping content, react to trends, engage with the community, and translate product updates into compelling narratives.

You’ll work closely with Legal/Comms to ensure compliant messaging across regions and measure growth, iterating with data-driven insights. 3+ years in social or fintech content preferred; you move fast but plan for long-term impact.