Shop Growth & Partnerships Manager

TikTok; New York (NY); On-site; USD 122,000 - 209,000; Full time

Benefits offered by this job

Health insurance

401(k) with company match

Parental leave

Disability coverage

Life insurance

Wellbeing benefits

10 holidays per year

10 sick days per year

Paid Personal Time

Job summary

TikTok Shop is seeking a Business Development Manager in New York to identify and recruit top sellers for TikTok Shop, guiding the BD process end to end. You will build a pipeline of prospects, engage with brand partners, and coordinate onboarding with internal teams to accelerate growth.

You will work with cross-functional partners to optimize onboarding, monitor seller performance, and drive quarterly BD goals, while leveraging insights to sharpen outreach and pitch materials for brands.

Qualifications

• 3+ years in business development, vendor acquisition, or sales for retailer, marketplace, or ecommerce platform.
• Experience with CPG or Consumables brands.
• Ability to influence executive leadership in B2B negotiations.
• Ability to manage monthly/quarterly OKRs and analyze processes.

Responsibilities

• Partner with Category leadership to identify and prioritize the highest-potential sellers to join TikTok Shop, and lead the business development process end to end.
• Generate, curate, and continually advance a pipeline of qualified prospects based on opportunity size, readiness for platform, creators, and customers, and ability to execute content commerce, and deliver on BD goals to grow the category.
• Deeply understand the TikTok category space and target brands, and conceptualize effective pitch materials and processes to deliver the right outcomes with brands.
• Partner with internal cross-functional teams to help brands navigate onboarding & integration, and optimize the process so that your BD pipeline progresses at speed, and delivers growth for the sellers.
• Develop reporting, analysis, and measurement that monitors and optimizes seller onboarding.
• Collaborate and partner with internal cross-functional teams to coordinate resources and drive seller acquisition results.

Skills

BD experience

Vendor acquisition

Sales to retailers

Executive engagement

Job description

TikTok Shop is seeking a Business Development Manager in New York to identify and recruit top sellers for TikTok Shop, guiding the BD process end to end. You will build a pipeline of prospects, engage with brand partners, and coordinate onboarding with internal teams to accelerate growth.

You will work with cross-functional partners to optimize onboarding, monitor seller performance, and drive quarterly BD goals, while leveraging insights to sharpen outreach and pitch materials for brands.