ServiceNow SDR Lead — Pipeline Builder

SELECCIÓN Consulting; East Brunswick Township (NJ); On-site; USD 80,000 - 120,000; Full time

Job summary

SELECCIÓN Consulting LLC is seeking a Sales Development Manager in the US to build and scale our outbound sales development. You will generate qualified pipeline for ServiceNow consulting, implementation, resale, and managed services, coaching reps to engage IT, HR, security, and customer service stakeholders from first outreach.

You will set targets, collaborate with AEs and marketing, and stay current on ServiceNow roadmap to drive credible, informed conversations and a forecastable pipeline.

Qualifications

• 4+ years of B2B sales development experience, including 1–2+ years managing or leading an SDR/BDR team.
• Direct experience selling into the ServiceNow ecosystem as a partner, reseller, ISV, or at ServiceNow is preferred.
• Hands-on experience with CRM and sales engagement tools (e.g., Salesforce, HubSpot, Outreach, Salesloft).

Responsibilities

• Build and continuously refine outbound prospecting playbooks tailored to ServiceNow buyer personas (CIOs, CTOs, ITSM directors, HRSD leaders, SecOps, CSM/FSM).
• Set pipeline generation targets and activity metrics and track the team weekly.
• Partner with Account Executives on account-based prospecting for named targets and partner-sourced leads.
• Collaborate with marketing to convert campaign leads and align outbound messaging with ServiceNow releases and roadmap.
• Coach SDRs on ServiceNow platform positioning (ITSM, CSM, HRSD, SecOps, FSM).
• Own SDR tooling and process including CRM hygiene and sales engagement platforms.
• Report pipeline health and performance to leadership on a regular cadence.

Skills

B2B sales development experience

Leadership/management

Outbound sales expertise

Excellent communication

Education

Bachelor's degree or equivalent

Tools

Salesforce

HubSpot

Outreach

Salesloft

Job description

SELECCIÓN Consulting LLC is seeking a Sales Development Manager in the US to build and scale our outbound sales development. You will generate qualified pipeline for ServiceNow consulting, implementation, resale, and managed services, coaching reps to engage IT, HR, security, and customer service stakeholders from first outreach.

You will set targets, collaborate with AEs and marketing, and stay current on ServiceNow roadmap to drive credible, informed conversations and a forecastable pipeline.