Senior US Customer Marketing Manager - Remote

IRIS; United States; Remote; USD 90,000 - 135,000; Full time

Job summary

IRIS Senior Customer Marketing Manager role is fully remote in the US, leading US-focused customer journeys from retention to migrations. You will report to the UK-based team and collaborate with Sales, Product and Customer Success to protect revenue and trust.

Ideal candidates bring 5+ years in customer marketing, strong writing skills, and proficiency with marketing automation tools. This position emphasizes ownership of customer journeys and cross-functional collaboration.

Qualifications

• 5+ years in customer marketing, lifecycle marketing or customer communications.
• Experience delivering retention, advocacy or migration/change programmes.
• Strong stakeholder management and cross-functional coordination skills.
• Excellent written communication skills for clear topic explanations.
• Autonomous in remote/global reporting structures.
• Experience with marketing automation, reporting and project management tools (Marketo, Salesforce, Knak, Asana).
• High attention to detail and compliance awareness.

Responsibilities

• Own and deliver US customer retention programmes to reduce churn and reinforce long-term value.
• Lead customer advocacy activity in the US, securing testimonials, case studies and third-party reviews with Sales, Product and Customer Success.
• Own US-specific migration communications including planning, sequencing, QA, live delivery and performance monitoring.
• Act as single point of accountability for assigned customer journeys, managing accuracy, compliance sensitivity, timing and escalation.
• Work closely with UK-based colleagues to adapt established frameworks for the US market.
• Coordinate cross-functionally with Product, Renewals, Support, Professional Services and Marketing Operations.
• Analyze programme performance and use insights to optimise engagement and retention.
• Ensure all customer communications meet IRIS brand, legal and compliance standards.
• Share customer insight from the US market to inform product and marketing strategy.

Skills

Customer marketing

Lifecycle marketing

Advocacy programs

Stakeholder management

Written communication

Autonomous working

Marketing automation

Salesforce

Tools

Marketo

Salesforce

Knak

Asana

Job description

IRIS Senior Customer Marketing Manager role is fully remote in the US, leading US-focused customer journeys from retention to migrations. You will report to the UK-based team and collaborate with Sales, Product and Customer Success to protect revenue and trust.

Ideal candidates bring 5+ years in customer marketing, strong writing skills, and proficiency with marketing automation tools. This position emphasizes ownership of customer journeys and cross-functional collaboration.