Senior Technical PMM – SaaS Data Platform GTM

International Business Machines Corporation

Seattle (WA)

On-site

USD 120,000 - 160,000

Full time

3 days ago

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Job summary

IBM Global Sales is seeking a Senior Technical Product Marketing Manager to shape market requirements, messaging, and go-to-market strategies for IBM Confluent. You will craft stories across audiences including developers and data engineers, partnering with product and marketing to drive adoption and pipeline growth.

You will lead cross-functional efforts, analyze funnel performance, and push for data-informed, measurable outcomes while maintaining clear, customer-focused communication and

Qualifications

3+ years of product marketing for B2B SaaS or 5+ years in related roles.
Strong copywriting, messaging, and competitive positioning skills.
Able to explain complex products and architectures clearly.

Responsibilities

Define market requirements and differentiated positioning for IBM Confluent.
Craft storytelling to drive product consideration and adoption.
Create content for developers, architects, data engineers, and tech execs.
Lead cross-functional collaboration to align marketing, product, and sales goals.
Drive GTM strategies with data-driven plans to improve awareness and pipeline.

Skills

Cross-functional collaboration

Copywriting

Product evangelism

Data-informed mindset

Self-directed

Organizational skills

Empathy and humility

Education

Master's Degree

Tools

Apache Kafka

Apache Flink

Apache Iceberg

Job description

You will lead cross-functional efforts, analyze funnel performance, and push for data-informed, measurable outcomes while maintaining clear, customer-focused communication and

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