Senior Social Media Strategist — In-Office Leader

Top Echelon Software, LLC; Washington (Washington County); On-site; USD 65,000 - 90,000; Full time

Job summary

Top Echelon Software, LLC is seeking aSocial Media Manager to own the strategic direction of our organic social presence across multiple platforms. You will shape the voice, craft compelling content and lead campaigns that capture attention and drive engagement.

Ideal candidates bring 5+ years of social media experience, strong writing skills, and proven ability to partner with influencers while coordinating with internal teams.

Qualifications

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism or a related field.
• 5+ years of professional social media experience across multiple channels.
• Strong knowledge of Instagram, TikTok, LinkedIn, Facebook, YouTube.
• Experience with social media management, publishing and analytics tools such as Sprout Social.
• Excellent writing skills and ability to adjust tone per platform.

Responsibilities

• Own the social strategy and lead an organic social program across platforms.
• Develop and maintain a recognizable voice across every channel.
• Create platform-specific approaches for LinkedIn, Instagram, Facebook, TikTok, YouTube.
• Lead planning and development of social-first campaigns and timely content.
• Build a community that drives conversation, engagement and growth.
• Track performance and translate data into content improvements.
• Monitor channels and respond thoughtfully during conversations.
• Provide leadership and mentorship to a Social Media Coordinator.
• Collaborate with external agencies, vendors and internal teams.
• Plan and coordinate on-site shoots for behind-the-scenes content.
• Manage the content calendar and seize spontaneous opportunities.
• Identify trends and leverage insights into new ideas.
• Develop influencer relationships and authentic campaigns.

Skills

Social media strategy

Content creation

Influencer partnerships

Analytics

Copywriting

Education

Bachelor's degree in Marketing/Communications/PR/Journalism

Tools

Sprout Social

Job description

Top Echelon Software, LLC is seeking aSocial Media Manager to own the strategic direction of our organic social presence across multiple platforms. You will shape the voice, craft compelling content and lead campaigns that capture attention and drive engagement.

Ideal candidates bring 5+ years of social media experience, strong writing skills, and proven ability to partner with influencers while coordinating with internal teams.