Duration: 12 Months (Potential Extension)
Location: Remote, United States
Experience Level: 5-8 Years
We are seeking a Senior Social Strategist III to lead and scale our organic social media presence across key digital channels. This role is ideal for a social media expert who thrives at the intersection of strategy, content, community, creator partnerships, and analytics.
You will own the social media roadmap, content planning, audience engagement strategy, influencer programs, and performance reporting while helping build best-in-class social media operations. The ideal candidate has a proven track record of growing engaged audiences, creating compelling content, and leveraging data and emerging technologies to drive measurable results.
Top 3 Skills
- Organic Social Media Strategy & Audience Growth
- Creator & Influencer Marketing
- Community Management, Analytics & Social Media Reporting
Responsibilities:
- Develop and execute organic social media strategies across Instagram, Facebook, Threads, YouTube, TikTok, X, LinkedIn, and Reddit.
- Own and maintain the editorial calendar, ensuring a consistent cadence of high-quality content.
- Create platform-native content strategies tailored to each channel and audience.
- Identify emerging trends and cultural moments, quickly converting insights into content opportunities.
- Drive video-first and interactive content initiatives that increase engagement and reach.
Audience Growth & Community Management
- Establish and execute strategies to increase followers, engagement, reach, and community participation.
- Foster authentic two-way conversations with audiences and manage community engagement.
- Develop response guidelines and community management best practices.
- Monitor audience sentiment and translate insights into actionable recommendations.
Creator & Influencer Marketing
- Manage creator and influencer partnerships from sourcing and briefing through execution and measurement.
- Develop scalable processes, templates, and standards for creator programs.
- Collaborate with agencies and external partners to deliver authentic influencer and user-generated content campaigns.
- Ensure brand alignment, compliance, and performance tracking across creator initiatives.
- Analyze social media performance and deliver recurring reports with strategic recommendations.
- Evaluate and optimize social media technology platforms and workflows.
- Incorporate AI-driven tools and automation to improve content creation, reporting, and community engagement processes.
- Identify opportunities to improve efficiency, audience growth, and content effectiveness.
Cross-Functional Collaboration
- Partner with brand, creative, communications, product marketing, and paid media teams to support integrated campaigns.
- Collaborate with stakeholders to develop social-first concepts and campaign ideas.
- Manage relationships with agencies, partners, and external collaborators.
Required Qualifications
- 5-8 years of experience in organic social media strategy, content publishing, and community management.
- Demonstrated success growing social audiences and driving engagement across multiple platforms.
- Deep expertise across Instagram, Facebook, Threads, YouTube, TikTok, X, LinkedIn, and Reddit.
- Experience creating platform-native and video-first content.
- Proven experience managing creator or influencer marketing programs.
- Strong copywriting, storytelling, and content development skills.
- Experience using social media analytics, listening, and reporting tools.
- Familiarity with AI-powered content and workflow tools.
- Ability to work independently and manage multiple priorities in a fast-paced environment.
Preferred Qualifications
- Experience supporting consumer-facing or direct-to-consumer brands.
- Experience building or scaling social media programs from the ground up.
- Strong understanding of community engagement and audience development.
- Experience managing sensitive communications and issue escalation processes.
- Background supporting technology, developer, or highly engaged online communities is a plus.