Senior Social Media Manager - Certificates & AI Growth

MasterClass; Clifton (TX); Presencial; USD 142.000 - 170.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Equity

Medical, dental, vision benefits

Flexible PTO

Descripción de la vacante

MasterClass is seeking a Senior Social Media Manager to own organic social strategy across LinkedIn, Instagram and YouTube, with a focus on bringing MasterClass Certificates to life for professional audiences.

You’ll own the end-to-end organic social strategy and execution for Certificates—from kickoff and creative development through launch, optimization and storytelling—while collaborating with Creative, Marketing, GTM and cross-functional teams.

Formación

• You have a proven track record of 7+ years owning organic social for a recognized brand.
• You bring deep expertise across LinkedIn, Instagram, and YouTube, particularly LinkedIn for professional audiences.
• You’re equally comfortable with strategy and hands-on execution, moving from big-picture thinking to bringing ideas to life.
• You’re data-driven, using social performance and audience insights to inform content, formats, and strategy.
• You’re a strong cross-functional collaborator in fast-paced environments with trend awareness.

Responsabilidades

• Own the end-to-end organic social strategy and execution for MasterClass, from kickoff through launch, publishing, and optimization.
• Develop and manage social content across LinkedIn, Instagram, and YouTube, tailoring to each platform and audience.
• Partner with Creative, Marketing, GTM and cross-functional teams to ensure social is integrated in campaign planning.
• Use performance data and insights to refine content, formats, and channel strategy, and share learnings with stakeholders.
• Contribute to evergreen and ad-hoc initiatives while helping develop AI-enabled social workflows.

Conocimientos

7+ years exp

Organic social

LinkedIn

Instagram

YouTube

Descripción del empleo

MasterClass is seeking a Senior Social Media Manager to own organic social strategy across LinkedIn, Instagram and YouTube, with a focus on bringing MasterClass Certificates to life for professional audiences.

You’ll own the end-to-end organic social strategy and execution for Certificates—from kickoff and creative development through launch, optimization and storytelling—while collaborating with Creative, Marketing, GTM and cross-functional teams.