Senior Social Media Manager – AI-Driven Certificates

MasterClass; Arizona; Remote; USD 90,000 - 160,000; Full time

Benefits offered by this job

Equity

Medical, dental, vision

Flexible PTO

Remote-first culture

Job summary

MasterClass is seeking a Senior Social Media Manager to own the end-to-end organic strategy for LinkedIn, Instagram and YouTube, and to bring MasterClass Certificates to life for professional audiences. You’ll partner with Creative, Marketing, GTM, and cross-functional teams to grow engaged audiences and strengthen the brand.

You’ll be data-driven, translating performance insights into smarter content and formats, and help define AI-enabled workflows that make our social organization more

Qualifications

• 7+ years owning organic social for a recognized brand.
• Experience growing engaged social audiences.
• Strong track record across LinkedIn, Instagram and YouTube.

Responsibilities

• Own the end-to-end organic social strategy and execution.
• Develop social content for LinkedIn, Instagram and YouTube.
• Collaborate with Creative, Marketing, GTM and cross-functional teams.
• Use performance data to refine content, formats and strategy.
• Help define AI-enabled social workflows and processes.

Skills

Organic social

Social strategy

LinkedIn

Instagram

YouTube

Data-driven

Cross-functional

Trend adaptation

Job description

MasterClass is seeking a Senior Social Media Manager to own the end-to-end organic strategy for LinkedIn, Instagram and YouTube, and to bring MasterClass Certificates to life for professional audiences. You’ll partner with Creative, Marketing, GTM, and cross-functional teams to grow engaged audiences and strengthen the brand.

You’ll be data-driven, translating performance insights into smarter content and formats, and help define AI-enabled workflows that make our social organization more