Senior PMM - Financial Services (Remote)

Facet; Northern (KY); Hybrid; USD 115,000 - 130,000; Full time

Job summary

Facet is seeking a Senior Product Marketing Manager to champion our service and craft stories that resonate with our audience while driving growth. You’ll collaborate with product, sales, planning, training, and marketing to define and execute the product marketing strategy for our financial services.

You’ll develop messaging for launches and enhancements, analyze insights and trends, maintain our product claims, and lead go-to-market initiatives with a focus on storytelling and impact.

Qualifications

• 5+ years in product marketing, preferably in the financial industry.
• Proven track record of successful product launches and campaigns.
• Excellent written and verbal communication skills, with the ability to tell compelling stories.
• Strong analytical and problem-solving skills.

Responsibilities

• Understand our members and target consumers through market research and insights.
• Collaborate with product, UX, engineering, sales, planning, member experience, investment operations, training, and marketing teams.
• Develop product positioning and messaging and go-to-market strategies.
• Launch new services and features with strong go-to-market plans.
• Create marketing content across website copy, blogs, presentations, and sales tools.
• Keep competitive intelligence up to date.
• Build and maintain our product claims library.
• Maintain key UX visual library and service demos.
• Create explainer videos.

Job description

Facet is seeking a Senior Product Marketing Manager to champion our service and craft stories that resonate with our audience while driving growth. You’ll collaborate with product, sales, planning, training, and marketing to define and execute the product marketing strategy for our financial services.

You’ll develop messaging for launches and enhancements, analyze insights and trends, maintain our product claims, and lead go-to-market initiatives with a focus on storytelling and impact.