Senior Partner Marketing Campaigns & Events Lead - Remote

Relativity; Portland (ME); Hybrid; USD 94,000 - 142,000; Full time

Job summary

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive the execution of partner marketing initiatives, campaigns, programs, and events that strengthen partner engagement and support business growth.

You will collaborate across teams to bring campaigns to life—field marketing, content, webinars, and digital campaigns—and manage partner participation in Relativity-sponsored events, including sponsorships and post-event follow-up.

Qualifications

• 5-8 years of experience in B2B marketing, preferably in tech, legal, or SaaS.
• Experience working in a partner marketing, channel marketing, alliance marketing, or ecosystem marketing environment.
• Experience supporting conferences, trade shows, customer events, sponsorships, or other field marketing activities.
• Experience executing multi-channel marketing campaigns, events, or marketing programs from planning through execution and measurement.
• Strong project management skills with multiple programs and deadlines.

Responsibilities

• Own the execution of partner marketing campaigns and programs, including field marketing activities, content initiatives, webinars, and digital campaigns.
• Manage partner participation across Relativity-sponsored events and industry conferences, including sponsorship fulfillment and post-event follow-up.
• Coordinate partner marketing activities related to major events to ensure a positive experience for participating partners.
• Manage internal partner marketing communications, including updates, deliverables, and deadlines.
• Execute campaign activities including email marketing, landing pages, content creation, social media, and coordination with marketing operations.
• Coordinate partner marketing content and communications opportunities, including social media and PR activities.
• Track and report on campaign performance, providing insights and recommendations for improvement.
• Create monthly and quarterly reports on campaign, program, and event performance.
• Collaborate with Events, Product Marketing, Segment Marketing, Marketing Operations, Communications, and Sales.

Skills

Channels Marketing

Content Marketing

Digital Marketing

Event Marketing

Lead Generation

Marketing Strategies

Partner Marketing

Public Relations (PR)

Relationship Management

Sales Enablement

Job description

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive the execution of partner marketing initiatives, campaigns, programs, and events that strengthen partner engagement and support business growth.

You will collaborate across teams to bring campaigns to life—field marketing, content, webinars, and digital campaigns—and manage partner participation in Relativity-sponsored events, including sponsorships and post-event follow-up.