Senior Partner Marketing & Events Lead (Remote)

Relativity; Pennsylvania; Híbrido; USD 94.000 - 142.000; Jornada completa

Descripción de la vacante

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive multi-partner marketing initiatives, events, and campaigns that engage partners and accelerate growth. You will oversee campaigns from planning through execution and measurement, guiding performance reporting and optimization.

The role involves collaboration across Events, Product Marketing, Segment Marketing, Marketing Operations, Communications, and Sales, with opportunities to grow into a more strategic

Formación

• 5-8 years of experience in B2B marketing, preferably in tech, legal, or SaaS.
• Experience in partner/eco system marketing environments.
• Experience supporting conferences, trade shows or events.
• Experience executing multi-channel marketing campaigns from planning through measurement.
• Strong project management and cross-functional collaboration.
• Strong written and verbal communication skills.
• Familiarity with marketing technologies (Salesforce, MA platforms, webinars).

Responsabilidades

• Own execution of partner marketing campaigns and programs including field marketing activities and digital campaigns.
• Manage partner participation across Relativity-sponsored events and industry conferences; sponsorship fulfillment, engagement, logistics, and follow-up.
• Coordinate partner marketing content and communications opportunities including social media and web content updates.
• Track and report on campaign and program performance with insights for improvement.
• Create monthly and quarterly performance reports for the Partner Marketing team.
• Collaborate with Events, Product Marketing, Marketing Ops, Communications, and Sales to ensure success.

Conocimientos

Channels Marketing

Content Marketing

Digital Marketing

Event Marketing

Lead Generation

Marketing Strategies

Partner Marketing

Public Relations

Relationship Management

Sales Enablement

Herramientas

Salesforce

Marketing Automation

Webinar Platforms

Descripción del empleo

Relativity is seeking a Senior Specialist, Partner Marketing Campaigns & Events to drive multi-partner marketing initiatives, events, and campaigns that engage partners and accelerate growth. You will oversee campaigns from planning through execution and measurement, guiding performance reporting and optimization.

The role involves collaboration across Events, Product Marketing, Segment Marketing, Marketing Operations, Communications, and Sales, with opportunities to grow into a more strategic