Senior Marketing Data Analyst — Remote (US)

Zip Co Limited; Oregon; Hybrid; USD 92,000 - 125,000; Full time

Benefits offered by this job

Flexible culture

Incentive programs

Unlimited PTO

Parental leave

Family support

401k match

Learning stipend

Union Square office

Insurance coverage

Zip-covered options

Job summary

Zip Co Limited is seeking a Senior Marketing Data Analyst to sit at the center of Zip's marketing measurement practice, turning complex marketing data into performance insights that shape decisions. You'll lead analysis, dashboarding, and reporting support across the marketing organization, partnering closely with all marketing teams—especially growth and lifecycle—and marketing science.

As Zip continues to invest in measurement and data infrastructure, you'll play an important role in building

Qualifications

• 5+ years in data analytics, BI, or related analytical discipline in complex environments.
• Deep SQL expertise with large, complex datasets.
• Advanced dbt and data modeling experience.
• Tableau or similar BI platforms and scalable reporting experience.
• Experience with Amplitude or product analytics platforms.

Responsibilities

• Own marketing analytics across channel performance, campaign analysis, cohort analysis and funnel reporting.
• Build and maintain dashboards for marketing teams and executives.
• Lead ad hoc analyses to identify drivers and opportunities for action.
• Develop clear reporting and executive-level summaries communicating performance and implications.
• Partner with marketing and marketing sciences to strengthen decision-making through data.
• Apply attribution, incrementality, and funnel analysis to evaluate marketing effectiveness.

Skills

Marketing analytics

SQL

Dashboarding

Business recommendations

Measurement

Attribution

dbt modeling

Data modeling

Tableau

Amplitude

Mentoring

Tools

Tableau

Amplitude

dbt

Job description

Zip Co Limited is seeking a Senior Marketing Data Analyst to sit at the center of Zip's marketing measurement practice, turning complex marketing data into performance insights that shape decisions. You'll lead analysis, dashboarding, and reporting support across the marketing organization, partnering closely with all marketing teams—especially growth and lifecycle—and marketing science.

As Zip continues to invest in measurement and data infrastructure, you'll play an important role in building