Senior Marketing Analytics & Insights Strategist

Wimmer Solutions Corporation; United States; On-site; USD 40,000 - 57,000; Part time

Job summary

Wimmer Solutions seeks a Senior Marketing Analytics & Insights Analyst to transform marketing data into actionable insights that drive smarter decisions across demand generation, pipeline performance, segmentation, and engagement.

You will own complex analytical initiatives from start to finish, develop scalable dashboards, and partner with Marketing Intelligence, Strategy, and Technology teams to improve data quality and reporting capabilities.

Qualifications

• Bachelor's degree in marketing analytics, business intelligence, marketing operations or related field.
• 8-10 years of experience in marketing analytics or BI.
• Strong SQL, Excel, Tableau, SAP Analytics Cloud or similar BI platforms.
• Experience developing predictive/forecasting/optimization models for marketing.

Responsibilities

• Collaborate with marketing stakeholders to define measurement strategies and build scalable analytics solutions.
• Lead end-to-end analytical initiatives, establish measurement frameworks, and deliver actionable insights.
• Design and enhance reporting dashboards, models, and forecasting for growth planning and pipeline management.
• Perform cross-channel analysis and attribution to optimize ROI and investments.
• Translate analyses into executive-ready narratives with clear data visualizations.

Skills

Analytical thinking

Storytelling

Executive communication

Cross-functional collaboration

Education

Bachelor's degree and 8-10 years experience

Tools

SQL

Excel

Tableau

SAP Analytics Cloud

Job description

Wimmer Solutions seeks a Senior Marketing Analytics & Insights Analyst to transform marketing data into actionable insights that drive smarter decisions across demand generation, pipeline performance, segmentation, and engagement.

You will own complex analytical initiatives from start to finish, develop scalable dashboards, and partner with Marketing Intelligence, Strategy, and Technology teams to improve data quality and reporting capabilities.