Senior Manager Insights, onsite | 1067439

Revel IT; New York (NY); On-site; USD 110,000 - 140,000; Full time

Job summary

Revel IT in New York, NY seeks a detail-oriented Senior Manager Insights to support ad revenue growth by delivering pre-sale research and audience insights for the ad sales team onsite.

The role requires experience with Nielsen and MRI-Simmons and the ability to translate data into client-ready presentations while managing multiple requests in a fast-paced environment. Collaboration with vendors and sales is essential to drive pitches and proactive research assets.

Qualifications

• 5+ years of experience in media research (social, digital, CTV), audience measurement, or ad sales research.
• Proficiency with Nielsen tools (NPower, NNTV, Lake5, StarTrak, Nielsen SCR, Nielsen SPR) and MRI-Simmons.
• Advanced Excel and strong analytical skills; ability to translate data into actionable insights.
• Experience at a media company, network or agency supporting ad sales.

Responsibilities

• Field requests from sales to fuel pitches and RFPs; pull insights from analytics tools and respond quickly.
• Build out performance reporting and create viewership analytics decks for sales meetings.
• Analyze data in Excel and Google Sheets and translate into clear insights.
• Serve as main sales contact; clarify needs and target, deliver accurate answers on tight deadlines.
• Deliver tailored pre-sale analyses for RFPs/RFIs including event performance and audience matching.
• Lead with key takeaways; cite sources (Nielsen, Comscore, MRI-Simmons) and note data limitations.
• Manage requests in Salesforce; guide Sales to self-serve tools and escalate complex studies.
• Develop proactive materials: custom audience narratives, wrap decks, case studies.
• Collaborate with data vendors; provide tool training.
• Present findings in sales team calls and Hold Co meetings.

Skills

Advanced Excel

Analytical skills

Interpersonal skills

Independent work

Attention to detail

Client communication

Tools

Nielsen tools

MRI-Simmons

VideoAmp

Comscore

Excel

PowerPoint

Salesforce

Google Sheets

Job description

• 5+ years of experience
• Experience at a media company, network or agency supporting ad sales

• 5+ years of experience
• Experience at a media company, network or agency supporting ad sales

OUR GOAL

Treat our consultants and clients the way we would like others to treat us!

We are seeking a detail-oriented, analytical professional to join the ad sales research team onsite in New York, NY for a contract role. This Senior Manager Insights role supports ad revenue growth by responding to pre-sale research requests related to the client audience (entertainment, sports, news) providing data and insights to support client pitches, and assisting with proactive research projects that highlight program and audience opportunities for advertisers.

The ideal candidate has experience with linear and streaming audience measurement including Nielsen and MRI, and can translate audience data into clear, actionable insights for the ad sales team. Strong analytical, communication, and organizational skills are essential, along with the ability to manage multiple requests in a fast-paced environment.

Responsibilities

• They will be fielding requests from sales to fuel pitches and RFP's (RFI), they will pull from analytics tools, such as Nielsen and MRI, and respond to the sales teams accordingly.
• They will build out performance reporting, they will put together analytics on viewership such as performance Wrap up decks evaluating data creating Powerpoints and presenting in sales meetings.
• Will conduct analysis and synthesis on data in Excel and Google Sheets, interpreting data and developing clear and actionable insights.
• Sales partnership: Serve as the main point of contact for sellers. Take in their research requests, clarify what they need and who the client is targeting, and deliver accurate, useful answers on short deadlines.
• Custom pre-sale analysis: Deliver tailored audience analysis for RFPs, RFIs and prospecting, including event performance against an advertiser's target, demo comps and indices, audience-to-content matching, and competitive benchmarking.
• Clear, sourced delivery: Lead with the key takeaway, cite sources (Nielsen, Comscore, MRI-Simmons and others), and flag proxies and data limitations.
• Request management: Prioritize and track requests in Salesforce, direct Sales to self-serve tools where they fit, and escale custom studies.
• Proactive materials: Build custom audience and content narratives, contribute to upfront and sponsorship decks, and develop IP and product assets such as wrap decks, snapshots, sports kits and case studies.
• Vendors and collaboration: Act as the product liaison with data vendors and run tool training.
• Sales presence: Present at sales team calls and Hold Co meetings.

TOP Critical Skills or Must Haves

• We'd like someone with 5+ years of experience in media research (social, digital, ctv), audience measurement, or ad sales research experience, ideally in both linear and streaming measurement.
• Nielsen audience measurement tools (any combination of NPower, NNTV, Lake5, StarTrak, Nielsen SCR, Nielsen SPR), MRI-Simmons, Excel, and PowerPoint are a must.
• Should be very detail oriented and able to work independently.
• Experience at a media company, network or agency supporting ad sales
• Hands-on experience with linear and streaming measurement (Nielsen, MRI-Simmons, VideoAmp, Comscore)
• Advanced Excel and strong analytical skills
• Excellent interpersonal skills in working with sellers
• Experience handling high-volume, fast-turnaround requests
• Excellent written and verbal communication, including client-ready presentations
• Strong organization and attention to detail
• Ability to work independently and ramp up quickly

Deal Breakers

This role requires a background in client services and support, ability to speak to sales teams and translate their needs and how to provide an analytics approach to their work. They should be able to be flexible as needs change and the organization evolves.

Preferred

• Experience with campaign reporting and effectiveness
• Knowledge of social media, programmatic and retail media networks
• Familiarity with iSpot, set-top-box or ACR data, and attention or outcomes measurement
• Experience with Comscore, TVision, EDO, Kantar Monitor, and Google Suite (Docs, Sheets, Slides) are a plus.

Reference:1067439

Revel IT is an Equal Opportunity Employer. Revel IT does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided on the basis of qualifications, merit, and business need.