Senior Manager, Growth Strategy & Operations (Hybrid)

Affiliate Landscape; New York (NY); Hybrid; USD 140,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

401k with company match

Generous PTO & sabbatical

Job summary

HelloFresh is seeking a Senior Manager, Growth Marketing Strategy & Operations in New York. You will own the Paid portfolio's performance, forecast, and ROI, collaborating with global media, finance, and analytics to drive improvements.

Lead executive reviews, shape the testing roadmap, and manage budgeted spend. This hybrid NYC role requires strong forecasting and AI-enabled reporting to optimize CAC, CPA, CPM, CVR, and LTV.

Qualifications

• Ability to build forecasts and explain the story behind numbers.
• Experience owning forecasts and partnering with Finance on P&L accuracy.
• Experience leading executive reviews (WBR/MBR/QBR) and business planning.

Responsibilities

• Own the business performance of the Paid portfolio against plan and diagnose variances.
• Partner with Global paid media resources to translate performance gaps into actions.
• Lead the testing roadmap and convert results into budget moves.
• Direct spend allocation within approved budgets to maximize ROI.
• Mentor and coach other managers on strategy and ops rigor.

Skills

Forecasting

P&L ownership

Executive reviews

Growth marketing

Excel/Sheets

Tools

Excel/Google Sheets

Job description

HelloFresh is seeking a Senior Manager, Growth Marketing Strategy & Operations in New York. You will own the Paid portfolio's performance, forecast, and ROI, collaborating with global media, finance, and analytics to drive improvements.

Lead executive reviews, shape the testing roadmap, and manage budgeted spend. This hybrid NYC role requires strong forecasting and AI-enabled reporting to optimize CAC, CPA, CPM, CVR, and LTV.