Growth Strategy & Operations Leader, Paid Media (Hybrid NYC)

Hellofresh; New York (NY); Hybrid; USD 140,000 - 180,000; Full time

Benefits offered by this job

Competitive salary

401k with company match

Generous PTO including sabbatical

Health and wellness benefits

Tuition reimbursement

Employee Resource Groups

85% discount on HelloFresh/Factor_

Job summary

HelloFresh in New York is seeking a Senior Manager, Strategy & Operations for the Factor US Paid portfolio. This hybrid role partners with Global paid media to optimize conversions, CAC, and ROI, while steering forecasts, reviews, and testing roadmaps.

You will lead executive reviews, manage spend within budgets, and mentor the Growth Channels team, leveraging AI tools to accelerate reporting and planning. This role requires 8+ years in growth marketing and strong analytical leadership.

Qualifications

• 8+ years in performance marketing or growth with ownership of a multi-channel paid budget.
• Experience owning forecasts and partnering with Finance on P&L accuracy.
• Experience running executive reviews (WBR/MBR/QBR) and business planning.
• Experience coaching or mentoring other managers.
• Comfort using AI tools in analysis and reporting workflows.

Responsibilities

• Own paid portfolio performance: conversions, CAC, ROI, and budgets.
• Collaborate with Global paid media to translate gaps into actions.
• Lead forecasting and executive reviews (WBR/MBR/QBR).
• Manage spend allocation and ROI optimization.
• Mentor the Manager, Growth Channels and Reactivations/RAF.
• Use AI to build reports and speed planning cycles.

Skills

Performance marketing

Growth strategy

Forecasting

Executive communication

Mentoring managers

Analytical skills

AI tools

Excel/Google Sheets

Tools

Excel

Google Sheets

Job description

HelloFresh in New York is seeking a Senior Manager, Strategy & Operations for the Factor US Paid portfolio. This hybrid role partners with Global paid media to optimize conversions, CAC, and ROI, while steering forecasts, reviews, and testing roadmaps.

You will lead executive reviews, manage spend within budgets, and mentor the Growth Channels team, leveraging AI tools to accelerate reporting and planning. This role requires 8+ years in growth marketing and strong analytical leadership.