Senior Home Health Business Development Lead

Cantex; Stafford (TX); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

401K matching

CEU reimbursement

Vacation & holidays

Mileage reimbursement

Health insurance

Employee recognition rewards

Competitive compensation

Job summary

Cantex in Houston, TX is seeking a Business Development Specialist to lead the design and execution of our sales and marketing plan in the assigned region. You will work to achieve census goals through strategic relationships and targeted outreach to referral sources.

The role requires 3+ years of Home Health business development experience, strong knowledge of the market, and proven ability to train staff and exceed goals.

Qualifications

• 3 years of Home Health experience implementing successful business development strategies in local markets.
• Thorough understanding of Home Health, Long Term Care Market and referral sources including acute care markets in the assigned geographic area.
• History of successful sales training of internal and external business development staff.
• Proven history of achieving or exceeding admission goals.
• Ability to identify market needs and trends.
• Excellent communication and organization skills.
• Working knowledge of Microsoft Office Applications.
• Some college education in a Marketing related field, preferred.
• Ability to read, write, and speak the English language.

Responsibilities

• Serve as the key member of the leadership team to develop, manage, and implement sales and marketing strategies for the assigned region.
• Maintain the established census goals and quality mix by influencing the Business Development team.
• Spearhead business development initiatives that advance the regions’ market share and growth strategies.
• Develop strategic relationships with all referral sources including within acute care settings and physician practices.
• Understand the demographic analysis of the existing and future markets to maximize business development approach.
• Assist in the evaluation of all collateral materials including print, media and on-line advertising to be current and to meet market and technological standards.
• Develop advertising campaigns, public relations opportunities and other marketing plans to build new business relationships.
• Assist Community leaders in recruiting and hiring talent responsible for local census development.
• Partner with the Community leaders to conduct on-going training, coaching, and development of internal sales team.
• Assist in the classroom and field sales training business development team
• Monitor the utilization of lead tracking system and compile data to impact positive conversion ratios.

Skills

Home Health sales

Market analysis

Communication skills

Sales training

Goal achievement

Education

Marketing coursework

Tools

Microsoft Office

Job description

Cantex in Houston, TX is seeking a Business Development Specialist to lead the design and execution of our sales and marketing plan in the assigned region. You will work to achieve census goals through strategic relationships and targeted outreach to referral sources.

The role requires 3+ years of Home Health business development experience, strong knowledge of the market, and proven ability to train staff and exceed goals.