Senior GTM Architect & Field Strategist

Jobtome; East Rutherford (NJ, PA); Hybrid; USD 228,000 - 339,000; Full time

Job summary

NetApp is seeking a Principal GTM Lead, Portfolio Strategy to bridge BU Product Management, Product Marketing, Competitive Intelligence, and our global field organization. You will translate deep storage knowledge into targeted, sell-ready plays that expand installed base and win new logos, while shaping roadmap and messaging for NDA disclosures.

You will also lead NDA roadmap enablement, design executive narratives, and influence cross-functional teams to drive portfolio direction across Cloud,

Qualifications

• 15+ years of progressive experience in senior technical go-to-market roles.
• Proven "How-to-Sell" playbook development for field adoption and revenue impact.
• Deep storage & infrastructure mastery across enterprise storage architectures (file, block, object).
• Proven competitive acumen in enterprise data storage with battle-tested collateral and enablement.
• Audience resonance & storytelling to engage senior technical leaders (CTOs, architects).
• Presentation & template craftsmanship for executive-ready materials.
• Cross-functional influence across VPs, GMs, Directors to drive portfolio direction.

Responsibilities

• Develop installed-base modernization plays and next-gen upgrade strategies.
• Craft targeted land-and-displace plays to win net-new customers.
• Prescribe positioning for new workloads and hybrid multicloud data management.
• Align sales motions with qualification criteria, discovery questions, and objections handling.
• Create and maintain competitive differentiation assets and sales enablement content.
• Lead NDA roadmap enablement and global training for SEs and partner leaders.

Skills

Field Credibility

Strategic Street Smarts

Collaborative Review

Tools

ONTAP

StorageGRID

Keystone

NetApp Console

Job description

NetApp is seeking a Principal GTM Lead, Portfolio Strategy to bridge BU Product Management, Product Marketing, Competitive Intelligence, and our global field organization. You will translate deep storage knowledge into targeted, sell-ready plays that expand installed base and win new logos, while shaping roadmap and messaging for NDA disclosures.

You will also lead NDA roadmap enablement, design executive narratives, and influence cross-functional teams to drive portfolio direction across Cloud,