Senior Growth Marketing Lead — Paid, SEO & AI-Driven

ThoughtSpot; Mountain View (CA); Híbrido; USD 165 000 - 210 000; Tempo integral

Resumo da oferta

ThoughtSpot in Mountain View, CA is seeking a Senior Manager of Digital Growth Marketing to lead paid media, SEO/AEO, and demand generation programs end to end. You’ll decide budget allocation, forecast outcomes, and drive pipeline growth while coaching two team members and managing a global agency partner.

This hands-on, player-coach role blends strategic leadership with deep dive analytics, requiring AI-forward thinking and strong collaboration across product marketing, sales, web, and design.

Qualificações

• Experience generating qualified pipeline through digital channels in B2B SaaS.
• Hands-on management of paid media across search, social, and display.
• Strong SEO/AEO knowledge driving traffic and conversions.
• Experience managing paid media agencies and consultants.
• Data-driven and analytically strong with ability to translate data into insights.

Responsabilidades

• Own global paid channel strategy across search, social, programmatic and other channels for B2B audiences.
• Coaching and support for teams overseeing organic search and local digital efforts.
• Align digital execution with GTM motions and product launches.
• Own measurement and attribution for campaign tracking and lead quality.
• Translate performance data into actionable recommendations to improve spend efficiency and pipeline.
• Collaborate cross-functionally with product marketing, sales, web, and design.
• Manage budgets and forecasts, adapting quickly to performance shifts.

Conhecimentos

Paid media

SEO / AEO

Conversion optimization

Budget management

Analytics & data-driven

Cross-functional collaboration

AI tools usage

Communication & leadership

Ferramentas

Google Ads

Facebook/Instagram Ads

Programmatic

SEO tools

Descrição da oferta de emprego

ThoughtSpot in Mountain View, CA is seeking a Senior Manager of Digital Growth Marketing to lead paid media, SEO/AEO, and demand generation programs end to end. You’ll decide budget allocation, forecast outcomes, and drive pipeline growth while coaching two team members and managing a global agency partner.

This hands-on, player-coach role blends strategic leadership with deep dive analytics, requiring AI-forward thinking and strong collaboration across product marketing, sales, web, and design.