Senior DTC Growth Manager — Shopify & Subscriptions

Double Wood Supplements; New York (NY); On-site; USD 90,000 - 120,000; Full time

Job summary

A dynamic supplement company based in New York is seeking a Senior Manager for its DTC business. This role will involve optimizing the website and managing eCommerce channels, with a strong emphasis on data-driven decision making. The ideal candidate must have at least 3 years of Shopify experience and a hands-on approach in an autonomous work environment. Responsibilities include overseeing PPC efforts, collaborating with marketing, and driving profitable growth through effective management of eCommerce KPIs.

Qualifications

• Minimum of 3 years of experience working with Shopify.
• Experience working with subscriptions, particularly ReCharge.
• Hands-on experience managing eCommerce KPIs.

Responsibilities

• Own the development of the DTC website.
• Coordinate and optimize PPC spend across platforms.
• Evaluate and onboard new third party eCommerce partners.

Skills

eCommerce growth

Shopify

A/B testing

PPC optimization

Product Information Management

Education

Bachelor's degree or equivalent experience

Tools

ReCharge

Klaviyo

Amazon Ads

Google AdWords

Meta Business Suite

Job description

A dynamic supplement company based in New York is seeking a Senior Manager for its DTC business. This role will involve optimizing the website and managing eCommerce channels, with a strong emphasis on data-driven decision making. The ideal candidate must have at least 3 years of Shopify experience and a hands-on approach in an autonomous work environment. Responsibilities include overseeing PPC efforts, collaborating with marketing, and driving profitable growth through effective management of eCommerce KPIs.