Senior Director, RGM Franchise Execution

Coca-Cola

Georgia

On-site

USD 180,000 - 280,000

Full time

5 days ago

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Job summary

Coca-Cola UNITED in the United States seeks a Senior Director I, RGM Franchise Execution to lead Franchise RGM Execution within the One-Table RGM Execution organization and partner as the senior RGM partner for Coca-Cola UNITED. You will guide the Franchise RGM team, align enterprise strategies to franchise plans, and ensure effective governance and execution.

The role owns end-to-end RGM partnerships, translating enterprise priorities into executable franchise plans across portfolio, package,

Qualifications

Bachelor's degree in business, finance, economics, marketing, analytics, or a related field required; MBA or other advanced degree preferred.
10+ years of experience in Revenue Growth Management, franchise or bottler operations, commercial strategy, sales, marketing, finance, or related fields, including senior responsibility for complex customer, bottler, or system partnerships.
Proven people-leadership experience, including coaching senior RGM talent, managing through others, and influencing senior internal, customer, franchise, and bottler stakeholders in a matrixed environment.
Strong commercial, financial, analytical, and strategic-planning capabilities, with demonstrated command of pricing, package architecture, rate/mix, transactions, profitability, investment, and System Health levers.
Deep experience working with franchise, bottler, or multi-stakeholder system models; familiarity with Coca-Cola system economics and governance strongly preferred.

Responsibilities

Lead, develop, and coach the Franchise RGM Execution team within the One-Table RGM Execution operating model, providing a span break for the Vice President, RGM Execution and building strong talent, succession, and capability pipelines.
Own the end-to-end RGM partnership with Coca-Cola UNITED and the corresponding Franchise Leadership team, translating enterprise strategies into an integrated annual and multi-year RGM plan across portfolio, package, pricing, promotion, affordability, innovation, investment, and commercialization.
Lead the RGM Sub-Committee and Franchise RGM governance, establishing priorities, common performance routines, decision processes, escalation paths, and best-practice sharing across the U.S. franchise system.
Translate enterprise OBPPC, Retail Strategy/TPO, affordability, innovation, and commercial priorities into executable bottler and franchise plans while maintaining clear decision rights: enterprise teams own strategy and guardrails; this role owns franchise translation, alignment, and in-market execution.
Partner with Franchise, Commercial, Marketing, Finance, Supply Chain, customer teams, RGM Center teams, and bottler leaders to identify, quantify, prioritize, and capture Sources of Growth and System Health opportunities.
Lead annual business planning, multi-year growth planning, Sources of Growth development, performance reviews, and in-year contingency planning for Coca-Cola UNITED and support common planning standards across the Franchise RGM team.
Monitor rate, mix, transactions, volume, revenue, profit, share, investment, and System Health metrics; identify gaps and opportunities; and drive clear corrective actions and accountability through One-Table and franchise routines.
Champion consistent adoption of RGM tools, guardrails, analytics, capabilities, and best practices across Franchise RGM, and scale proven pilots and commercialization approaches across bottlers where relevant.
Represent Coca-Cola UNITED and broader bottler perspectives in enterprise strategy development and commercialization planning, while bringing Center priorities and guardrails into bottler decision-making and execution.