Senior Director, Integrated Investment

Adelphi Group; Boston (MA); Híbrido; USD 120 000 - 230 000; Tempo integral

Resumo da oferta

Omnicom’s Hearts & Science agency seeks a Senior Director, Integrated Investment to lead data-driven media strategies and optimize performance across Search, Social, Programmatic, Addressable media, and E‑commerce channels. You will drive ROI, allocate budgets, and shape strategic directions within the agency.

The role requires deep expertise across digital media and a track record of delivering measurable business outcomes at scale. Hybrid in-office requirements apply.

Responsabilidades

• tackle unique and complex problems with solutions that have significant and far-reaching impacts on the business/network/agency
• contribute to the development of functional strategies, leveraging deep understanding to shape the strategic direction of the organization
• drive measurable business outcomes by amplifying online presence and optimizing performance across digital channels
• develop data-driven strategies to improve visibility, engagement, conversion, and ROI through targeted media delivery
• leverage performance data, audience signals, and real-time insights to optimize media activations and budget allocation
• refine search and activation strategies to ensure efficient media spend and better outcomes across the full performance funnel

Descrição da oferta de emprego

Agency:

Hearts & Science

Job Function:

Media

Job Subfunction:

Performance Media

Job Description:

We are looking for a Senior Director, Integrated Investment who possesses extensive and in-depth expertise in their respective job discipline, complemented by broad knowledge across other related fields and recognized as an expert within own agency. The candidate is able to:

• tackle unique and complex problems with solutions that have significant and far-reaching impacts on the business/network/agency


• contribute to the development of functional strategies, leveraging deep understanding and innovative thinking to shape the strategic direction of the organization


• drives measurable business outcomes by amplifying online presence and optimizing performance across digital channels, including Search (paid and organic), Social, Programmatic, Addressable media, and E‑commerce platforms


• develops and executes data‑driven strategies to improve visibility, engagement, conversion, and return on investment through targeted, personalized, and automated media delivery


• leverages performance data, audience signals, and real‑time insights to optimize media activations, including programmatic buying, bidding strategies, targeting, and budget allocation


• navigates dynamic digital ecosystems to refine search and activation strategies, ensure efficient use of media spend, and continuously improve outcomes across the full performance funnel
  

$120,000 - $230,000

To the extent permissible by local law, Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.

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