Senior Director, Commercial Strategy - Beverages & Snacks

Keurig Dr Pepper; Frisco (TX); Hybrid; USD 184,000 - 262,000; Full time

Benefits offered by this job

Medical, Dental, Vision

401k with company match

Tuition Reimbursement

Mileage Reimbursement

Job summary

Keurig Dr Pepper in Frisco, TX seeks a Senior Director, Commercial to lead the integrated commercial planning for Juice, Sauce, Snacks, Mixers and Drink Mix. Translate insights into strategies that grow revenue, profit, share and distribution, collaborating with Sales, Marketing, Finance, Supply Chain and RGM.

The ideal candidate has strong CPG experience, financial acumen, and a proven ability to lead teams, influence across a matrix, and translate strategy into disciplined execution.

Qualifications

• Bachelor's degree required; MBA or advanced degree preferred.
• Minimum 12 years of progressive experience in commercial strategy and related leadership roles within CPG/beverage.
• Demonstrated experience leading teams and integrating multiple commercial disciplines.
• Strong financial and commercial acumen linking strategy to revenue and profit.
• Strong executive communication and stakeholder management skills.

Responsibilities

• Lead the development and execution of annual and long-range commercial plans that support JS&M revenue, profit, share, and distribution objectives.
• Translate consumer, customer, category, competitive, and business performance insights into clear growth priorities, commercial plans, and execution standards.
• Provide strategic leadership for Customer Strategy & Commercialization, including customer and channel strategies, assortment, merchandising, innovation commercialization, and selling stories.
• Guide demand planning, forecasting, and commercial performance management routines to improve forecast accuracy, service, inventory, and financial outcomes.
• Partner with Revenue Growth Management leaders to shape pricing, promotion, mix, assortment, and portfolio recommendations that support profitable growth.
• Partner with Sales leaders to identify performance gaps, strengthen customer plans, and accelerate execution across channels.
• Collaborate with Marketing and Innovation to develop customer-informed launch plans and maximize the commercial impact of portfolio initiatives.
• Establish and lead commercial KPIs, scorecards, and business review routines that create visibility to risks, opportunities, decisions, and actions.
• Serve as a strategic commercial partner to the JS&M leadership team, bringing forward fact-based recommendations and influencing cross-functional decisions.
• Lead, coach, and develop a high-performing team with clear accountability, strong succession, and future-ready commercial capabilities.

Skills

Leadership

Financial acumen

Executive communication

Team development

CPG experience

Education

Bachelor's degree

MBA or advanced degree preferred

Job description

Keurig Dr Pepper in Frisco, TX seeks a Senior Director, Commercial to lead the integrated commercial planning for Juice, Sauce, Snacks, Mixers and Drink Mix. Translate insights into strategies that grow revenue, profit, share and distribution, collaborating with Sales, Marketing, Finance, Supply Chain and RGM.

The ideal candidate has strong CPG experience, financial acumen, and a proven ability to lead teams, influence across a matrix, and translate strategy into disciplined execution.