Foodservice Customer Marketing Manager - Growth & Partnerships

Keurig Dr Pepper

Frisco (TX)

Hybrid

USD 76,000 - 100,000

Full time

2 days ago
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Benefits offered by this job

Medical benefits
Dental benefits
Vision benefits
Disability insurance
Paid Time Off
401k with company match
Tuition Reimbursement
Mileage Reimbursement

Job summary

Keurig Dr Pepper in Frisco, TX is seeking an Associate Customer Marketing Manager for Non-Commercial Accounts within Foodservice Solutions. This role develops strategic marketing programs, partners with non-commercial sales, and coordinates with cross-functional teams to drive growth across channels.

The ideal candidate possesses strong communication, project management, and collaboration skills, with experience in integrated marketing across multiple channels and managing external agencies.

Qualifications

  • Bachelor’s degree in marketing or a related field or equivalent experience.
  • At least 3 years in progressive consumer, customer marketing, sales or agency experience; preferably with a packaged goods company or within the foodservice industry.
  • Sales/category/ customer-facing experience preferred.
  • Passionate with a collaborative, strategic growth-mindset
  • Strong written and verbal communication skills and ability to clearly communicate and deliver presentations
  • Demonstrated project management skills and ability to work and lead autonomously and apply strong organizational, problem-solving, and analytical skills to manage priorities and workflow
  • Proven experience in developing and managing integrated marketing programs across multiple channels
  • Experience in working with and managing creative agencies and other external partners
  • Proficiency in MS Office products (PowerPoint, Excel)

Responsibilities

  • Develop and manage strategic marketing plans to amplify KDP brands, engage customers, acquire new accounts and drive retention through value creation.
  • Seek to understand customer marketing needs and gaps to be able to provide the greatest amount of support to a broad non-commercial account customer base. Apply business practices to improve efficiency and effectiveness.
  • Brief and lead external agencies and partners from planning to execution. Build effective and productive relationships with non-commercial sales teams, and cross-functional partners, e.g., Commercialization, Channel Strategy.
  • Align KDP internal customers and teams such as category/brand leads, consumer and shopper insights, commercialization and sales to enable successful creation and execution of marketing programs.
  • Build and deliver compelling presentations to multiple audience levels including internal leadership.
  • Leverage consumer and industry insights to inform the overall marketing program strategy. Analyze program results to identify opportunities for improvement.
  • Multi-task and manage multiple ongoing projects simultaneously in various stages of the value creation process.
  • Participate in key account meetings to influence customers through strong presentation development and delivery, and excellent communication skills. Partner with sales to align on critical program objectives and post-program reporting of results. Collectively evaluate results and make optimization recommendations for future marketing programs.

Skills

Strategic thinking
Communication
Project management
Cross-functional collaboration
Sales support

Education

Bachelor’s degree in marketing or related field
Equivalent experience

Tools

PowerPoint
Excel

Job description

Keurig Dr Pepper in Frisco, TX is seeking an Associate Customer Marketing Manager for Non-Commercial Accounts within Foodservice Solutions. This role develops strategic marketing programs, partners with non-commercial sales, and coordinates with cross-functional teams to drive growth across channels.

The ideal candidate possesses strong communication, project management, and collaboration skills, with experience in integrated marketing across multiple channels and managing external agencies.

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