Senior Digital & Web Marketing Lead

Guild

Kansas

Remote

USD 120,000 - 150,000

Full time

7 days ago
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Benefits offered by this job

Health insurance
401(k)
Paid time off
Sick leave
Parental leave
Disability insurance
Life insurance
Wellness resources
Tuition assistance

Job summary

Guild seeks a Sr. Digital and Web Marketing Manager to lead Guild.com and paid media programs across LinkedIn, Google, and other channels. The role drives website strategy, conversion optimization, and ABM initiatives with strong collaboration with creative and content teams.

A data-driven marketer with front-end and CMS experience will thrive in this high-execution, growth-focused environment. We welcome candidates with 3–5+ years in digital marketing, proficiency in HTML/CSS, and hands-on paid

Qualifications

  • 3–5+ years in digital marketing with web management or paid media.
  • Proven experience managing paid campaigns in LinkedIn Ads and/or Google Ads.
  • Comfortable front-end edits in HTML/CSS, implementing scripts/pixels via tag manager.
  • Experience with CMS platforms (headless preferred) and web workflows.
  • Strong analytics to build reports and drive optimization.
  • Solid project management and attention to detail.

Responsibilities

  • Own corporate website management and prioritize web builds across units.
  • Publish content, landing pages, and front-end edits in Storyblok CMS.
  • Research, evaluate, and deploy web tools to improve site conversion.
  • Define and execute Guild's SEO and AEO strategies.
  • Manage vendor/agency relationships for web development.

Skills

Digital marketing
Paid media
LinkedIn Ads
Google Ads
HTML/CSS
Storyblok CMS
Analytics & reporting
Project management

Education

Bachelor's degree (Marketing / Business / Communications)

Tools

Tag Manager
Salesforce
HubSpot
VWO
ABM platforms

Job description

Guild seeks a Sr. Digital and Web Marketing Manager to lead Guild.com and paid media programs across LinkedIn, Google, and other channels. The role drives website strategy, conversion optimization, and ABM initiatives with strong collaboration with creative and content teams.

A data-driven marketer with front-end and CMS experience will thrive in this high-execution, growth-focused environment. We welcome candidates with 3–5+ years in digital marketing, proficiency in HTML/CSS, and hands-on paid

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