Senior Digital & Web Marketing Leader | Web, Ads & ABM

Guild; Nevada; Remote; USD 120,000 - 150,000; Full time

Benefits offered by this job

Health insurance

401k plan

Generous vacation policy

Paid sick leave

Parental leave for non-birthing/birgh

Disability benefits

Life insurance

Wellness programs

Tuition assistance

Job summary

Guild seeks a Sr. Digital and Web Marketing Manager to own Guild.com and run paid media across LinkedIn, Google, and other channels. This high-execution role focuses on building, testing, and optimizing in a CMS, an ad platform, and analytics dashboards.

You’ll collaborate across marketing, product, and sales to drive conversions, pipeline, and ROAS while shaping personality across accounts via ABM programs.

Qualifications

• 3–5+ years of digital marketing experience with hands-on web management and paid media.
• Proven experience managing paid campaigns in LinkedIn Ads and/or Google Ads — in-platform or via agency oversight.
• Comfortable front-end edits in HTML/CSS, implementing scripts/pixels via tag manager, and QA with a dev agency.
• Experience with CMS platforms (ideally headless CMS) and web content management workflows.
• Strong analytical skills: build reports, interpret data, and optimize independently.
• Strong project management skills with attention to detail; manage multiple stakeholders.

Responsibilities

• Own corporate website management and prioritize builds/projects across units.
• Publish content, build landing pages, and make front-end edits in Storyblok CMS.
• Research and deploy web tools to improve site conversions (chatbots, meeting bookers, personalization).
• Define and execute SEO/AEO strategy from technical health to content optimization.
• Manage vendor/agency relationships for web development and deployment.

Skills

Digital marketing

Paid media

HTML/CSS edits

CMS usage

Analytics & reporting

Project management

Education

Bachelor's degree

Tools

Storyblok

Salesforce

HubSpot

Marketing attribution tools

Job description

Guild seeks a Sr. Digital and Web Marketing Manager to own Guild.com and run paid media across LinkedIn, Google, and other channels. This high-execution role focuses on building, testing, and optimizing in a CMS, an ad platform, and analytics dashboards.

You’ll collaborate across marketing, product, and sales to drive conversions, pipeline, and ROAS while shaping personality across accounts via ABM programs.