Senior Digital Marketing Specialist: Email/SMS/Social

Cox Enterprises; Springfield (IL); Remote; USD 74,000 - 111,000; Full time

Benefits offered by this job

Competitive salary

Bonus/incentive plans

Flexible work options

Comprehensive healthcare

401(k)

Job summary

Cox Automotive seeks a Senior Specialist, Digital Marketing / Communications to lead Email, SMS & Organic Social campaigns for its enterprise B2B brands. This remote role requires residence in the Eastern or Central Time Zones, with hybrid options near specific offices.

You will own end-to-end campaign development, testing, optimization, and performance analysis, driving engagement across multiple channels and partners.

Qualifications

• Bachelor’s degree in Marketing/Communications or related field.
• Proven experience in email, SMS and organic social campaigns.
• Strong understanding of deliverability and engagement optimization.

Responsibilities

• Execute end-to-end email campaigns with segmentation and journey design.
• Coordinate SMS campaigns and cross-channel orchestration.
• Manage organic social content across LinkedIn, Facebook, Instagram and others.
• Monitor performance and optimize cross-channel campaigns with data-driven insights.

Skills

Email marketing

SMS marketing

Organic social

Campaign optimization

Audience segmentation

Deliverability

HTML/CSS

Education

Bachelor’s degree in Marketing/Communications

Tools

Salesforce Marketing Cloud

Marketing automation

Analytics tools

Job description

Cox Automotive seeks a Senior Specialist, Digital Marketing / Communications to lead Email, SMS & Organic Social campaigns for its enterprise B2B brands. This remote role requires residence in the Eastern or Central Time Zones, with hybrid options near specific offices.

You will own end-to-end campaign development, testing, optimization, and performance analysis, driving engagement across multiple channels and partners.