Senior Digital Marketing Manager - B2B Growth & Brand

Weaver; Dallas, Houston (TX, TX); On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Medical, dental, vision

401(k) plan

Flexible time off

Job summary

Weaver, a national accounting and consulting firm, seeks a Digital Marketing Manager to lead the firm’s digital strategy, expand brand visibility, and drive growth through integrated campaigns. You will collaborate with leadership, plan managers, and business developers to shape and execute marketing across paid media, ABM, SEO, content, and other channels.

The role requires 9+ years in digital marketing, a strong B2B background, and a passion for data-driven results.

Qualifications

• Bachelor's degree in marketing, advertising, communications or a related business discipline.
• 9 years of digital marketing experience.
• Strong B2B marketing experience is required.
• Data-driven insights to drive measurable business results.
• Experience developing and optimizing campaigns and analyzing performance metrics.

Responsibilities

• Lead and evolve integrated digital marketing campaigns to support practice and industry growth.
• Partner with firm leadership and marketing plan managers to execute campaigns across paid media, ABM, search and other channels.
• Leverage data-driven insights to improve performance and drive results.

Skills

Digital marketing

B2B marketing

Campaign optimization

Data insights

Performance analysis

Education

Bachelor's degree

Job description

Weaver, a national accounting and consulting firm, seeks a Digital Marketing Manager to lead the firm’s digital strategy, expand brand visibility, and drive growth through integrated campaigns. You will collaborate with leadership, plan managers, and business developers to shape and execute marketing across paid media, ABM, SEO, content, and other channels.

The role requires 9+ years in digital marketing, a strong B2B background, and a passion for data-driven results.