Digital Marketing Manager

Weaver; Houston (TX); Presencial; USD 90.000 - 135.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical insurance

Dental insurance

Vision insurance

Disability insurance

Life insurance

401(k) plan

Flexible PTO

Sick leave

Holidays

Recharge days

Learning & development

Descripción de la vacante

Weaver seeks a Digital Marketing Manager to lead and evolve its digital marketing efforts, expanding brand awareness and audience engagement. You will partner with leadership and business development to craft integrated campaigns across paid media, ABM, search visibility, and content promotion.

Applicants should have a Bachelor's degree in marketing or related field and at least 9 years of digital marketing experience with strong B2B expertise, data-driven insights, and campaign optimization

Formación

• This role requires 9 years of digital marketing experience.
• Strong B2B marketing experience is required.
• Experience building integrated digital marketing campaigns with data-driven insights.
• Experience developing and optimizing campaigns and analyzing performance metrics.

Responsabilidades

• Lead and evolve the firm's digital marketing efforts to expand brand awareness and engagement.
• Develop and execute integrated digital marketing campaigns across paid media, ABM, search visibility and content.
• Partner with firm leadership, marketing plan managers and business development to support growth.
• Shape the digital marketing strategy and continuously identify opportunities to improve performance.

Conocimientos

Digital marketing

B2B marketing

Campaign management

Data analytics

Educación

Bachelor's degree in marketing, advertising, communications or related business discipline

Descripción del empleo

The Weaver Experience Weaver is a full-service national accounting, advisory and consulting firm with opportunities for professionals in many different fields. We seek to bring a human element to the world of accounting, which includes creating a diverse, collaborative, and entrepreneurial workplace culture. Our leaders truly care about the well-being of all our employees and encourage them to pursue their ambitions.

While our business is based in numbers, our success is truly based on people. It’s why we commit to supporting our people not just in their professional growth, but also in their ability to lead balanced, integrated lives. At the foundation of that commitment are our core values. Weaver’s core values were created specifically to empower our people to deliver extraordinary service and be their best selves. Our goal is to balance high development with high performance in order to meet the long-term goals of each individual, team, and our firm.

Learn more about our services, industry experience and culture at weaver.com.

Position Profile

Are you passionate about building digital marketing strategies that drive growth? Do you enjoy connecting audiences with meaningful content, optimizing campaign performance and discovering new ways to strengthen brand visibility? Are you energized by collaborating with business leaders, mentoring team members and bringing innovative ideas to life? Then Weaver wants to hear from you!

This fast-growing national accounting and consulting firm is hiring a Digital Marketing Manager to lead and evolve the firm's digital marketing efforts. This role plays an important part in expanding brand awareness, driving audience engagement and supporting business growth through strategic digital marketing initiatives.

The Digital Marketing Manager will partner closely with firm leadership, marketing plan managers and business development professionals to develop and execute integrated digital marketing campaigns that support practice and industry growth objectives. This individual will help shape the firm's digital marketing strategy across paid media, account-based marketing, search visibility, content promotion and other digital channels while continuously identifying opportunities to improve performance and results.

To be successful in this role, the following qualifications are required:

• Bachelor's degree in marketing, advertising, communications or a related business discipline
• 9 years of digital marketing experience
• Strong B2B marketing experience is required
• Experience developing integrated digital marketing campaigns and a passion for using data-driven insights to drive measurable business results
• Experience developing and optimizing campaigns, analyzing performance metrics and identifying opportunities for growth

Preferred Qualifications

Additionally, The Following Qualifications Are Preferred:

• Experience in professional services

Weaver Benefits

At Weaver, our most valuable resource is our people. We take the time to evaluate our employees’ wants and needs and invest our resources accordingly. Weaver goes beyond offering competitive health benefits, such as medical, dental, vision, disability, life insurance, and a 401(k) plan. Learn more here – Weaver benefits. We support our employees by offering flexible scheduled time off (STO), minimum of 56 hours of sick and safe leave, 11 holidays, and 2 scheduled recharge days!

We also offer in-house CPE and learning opportunities through our internal Learning & Development department. Our multi-faceted internal learning program including technical improvement, practice development, management/leadership training, and whole-life growth. Our goal is to balance both high development with high performance to meet the long-term goals of each individual, team, and our firm.

WeaverLEAD

WeaverLEAD We Are Committed To Investing In The Strength Of Our Team. That Is Why We Have Created An Internal Leadership Coaching Program To Train Leaders To Support Other Leaders At Every Level Of The Organization. The Goal Of WeaverLEAD Is To Inspire The Growth And Development Of Our Leaders By

Learning into the experience of exploring new ideas for each individual’s growth as a leader.

Engaging the coaching mindset at work with new ways of thinking about challenges and opportunities.

Adapting to the transformation that takes place as a result of participating in the program.

Developing yourself and others with coaching competencies to create a firm-wide culture of coaching.

People are our formula! At Weaver, we recognize that everyone brings different strengths, backgrounds, and working styles to our team. We cultivate a safe and inclusive work environment that celebrates each individual’s unique qualities through visibility, progression, advocacy, and support. We are proudly an equal opportunity employer.

Currently, we are not accepting resume submissions from third-party staffing agencies for this role. This role is Employee Referral Program eligible.