Senior Digital Analytics & Tagging Lead

Darden; Orlando (FL); On-site; USD 70,000 - 90,000; Full time

Job summary

Darden is seeking a Senior Analyst, Digital Analytics to implement digital measurement solutions and support analytics tracking across their web and mobile platforms. This role involves collaboration with various teams to ensure accurate data capture and compliance.

Ideal candidates should have hands-on experience with Google Tag Manager, strong JavaScript skills, and knowledge of analytics platforms like Google Analytics or Adobe Analytics. A Bachelor’s Degree and at least 3 years in digital analytics or marketing technology are required.

Qualifications

• 3+ years of experience in digital analytics implementation, tag management, or marketing technology.
• Hands-on experience with Google Tag Manager and analytics platforms.
• Experience in privacy sensitive environments.

Responsibilities

• Implement and update enterprise tag management using Google Tag Manager.
• Coordinate with teams to ensure tagging integrity through updates and new releases.
• Support analytics tracking implementations within Google Analytics and Adobe Analytics.
• Document technical standards and promote best practices in digital measurement.

Skills

Google Tag Manager

Front-end JavaScript

Google Analytics

Adobe Analytics

Online Conversion APIs

HTML

CSS

APIs

JSON

Technical Documentation

Cross-functional Communication

Education

Bachelor’s Degree

Job description

Darden is seeking a Senior Analyst, Digital Analytics to implement digital measurement solutions and support analytics tracking across their web and mobile platforms. This role involves collaboration with various teams to ensure accurate data capture and compliance.

Ideal candidates should have hands-on experience with Google Tag Manager, strong JavaScript skills, and knowledge of analytics platforms like Google Analytics or Adobe Analytics. A Bachelor’s Degree and at least 3 years in digital analytics or marketing technology are required.